Barefoot amplifies support of LGBTQ+ Equality with Barefoot Bubbly Pride Collection
Wine brand partners with Free Mom Hugs, National Center for Transgender Equality
This year, Barefoot Wines, a brand of E. & J. Gallo Winery, continues to strive for equality and invites consumers to hashtag #MarchOnwardwithUs by launching a 2021 Barefoot Bubbly Pride Collection with proceeds benefiting Free Mom Hugs (FMH) and the National Center for Transgender Equality (NCTE).
“Barefoot has supported and advocated for the LGBTQ+ community for more than three decades and will continue to be an ally of the community and what Pride stands for. We support inclusion of all, and our LGBTQ+ initiatives exist precisely so we can contribute to creating safer, more welcoming spaces for the community,” said Anna Bell, vice president of marketing for Barefoot Wines, in a statement.