Originally sung by Ethel Merman and Bob Hope in the 1936 musical “Red Hot and Blue,” “It’s De-Lovely” highlights words that have the prefix “de,” leading to the creation of the neologism “de-lovely.” As more consumers turn to tea and its various forms for functional refreshment, another neologism could be in the making: “tea-liciousness.”
Driving the category, refrigerated ready-to-drink (RTD) teas generated dollar sales of more than $1.34 billion in U.S. multi-outlets for the 52 weeks ending March 25, an 8.1 increase compared with the prior-year period, according to data from Chicago-based Information Resources Inc. (IRI).