Chicago-based market research firm Information Resources Inc. (IRI), formerly SymphonyIRI Group, released its list of 2012 New Product Pacesetters. These 200 top-selling consumer packaged goods (CPG) launches, which represent 11 percent of the 1,900 CPG brands that hit the market in 2011 and 2012, each captured more than $13 million in their first year of sales in traditional grocery, drug and mass market retailers, dollar and club channels, and military commissaries, with an individual average of $39.5 million in first-year revenues.

“IRI’s 2012 Pacesetters are best-in-class products that have truly beaten the daunting new product odds,” said Larry Levin, executive vice president and general manager of insights and thought leadership for IRI, in a statement. “In fact, the manufacturers of these Pacesetter brands showed a quiet resolve and determination to stimulate growth despite a challenging economic environment in 2012.”