Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBook
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORIES
    • Annual Manual
    • Contract Packaging Guide
    • Take a Tour
  • MORE
    • Classifieds
    • Channel Strategies
    • eNewsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
Beverage NewsTea and Coffee

Starbucks introduces job-creation-focused Indivisible collection

Starbucks Indivisible collection
June 12, 2012

Starbucks Coffee Co., Seattle, announced the launch of its Indivisible collection, which includes an Indivisible Blend coffee and two new products to support the Create Jobs for USA program. With each purchase from the Indivisible collection, Starbucks will make a donation to Opportunity Finance Network for the Create Jobs for USA fund to help create and retain jobs across the country.

Available through July 9, the Indivisible Blend coffee is a Starbucks Blonde Roast coffee made from a blend of washed Kenyan and Ethiopian coffees. The coffee is blended, roasted and packaged in the United States. Each 1-pound bag of whole bean coffee features the name of the city in which the coffee was roasted. A $5 donation will be made from each bag purchased, which retails for $14.95. In addition, the blend will be available as a brewed option in Starbucks stores. For each brewed coffee purchased, Starbucks will make a $0.05 donation to the Create Jobs for USA fund. The collection also includes a ceramic mug and acrylic art tumbler.

In addition, Citi Community Development and Citi Foundation are making a $1 million donation to the Create Jobs for USA program. Citi also is adding the Create Jobs for USA fund as a featured charitable fund on the Citi ThankYou Rewards website, encouraging members of Citi’s loyalty program to redeem their ThankYou points to make a donation to the initiative.

The support from Citi builds on donations to date from the Starbucks Foundation, like-minded companies, customers and concerned citizens bringing the total raised to more than $11.5 million. Because community lenders are able to leverage this capital to secure additional financing — on average, at seven times the donation amount — this money will help create more than $80 million in loans to community businesses focused on creating and sustaining jobs in underserved neighborhoods, the company said. Based on conservative forecasting models developed by the Create Jobs for USA program manager, Opportunity Finance Network, with input from independent economists, this lending is expected to help create and sustain nearly 4,000 jobs at a time when national unemployment has remained above 8 percent for the last three years, the company said.

“In these troubling economic times, we believe that we can all do our part to help make a positive impact on the jobs crisis facing our country,” said Starbucks Chairman, President and Chief Executive Officer Howard Schultz in a statement. “The Create Jobs for USA program is helping thousands of Americans get back to work, and we thank Citi and the other like-minded companies who have refused to be bystanders and instead opted to use their success and scale for good. The Create Jobs for USA fund is enabling Americans to unite in helping Americans get back to work, and the Indivisible collection provides several new ways for our customers to show their support.”

KEYWORDS: charity coffee

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Chocolate, Strawberry, Vanilla shakes

    Classic flavors provide reliable, consistent results for beverage-makers

    Classic flavors of chocolate, vanilla and strawberry...
    Ingredient Spotlight
    By: Chloe Alverson
  • Free Spirits Instant Bar Bundle

    Lifestyle trends drive growth for non-alcohol category

    As lifestyle trends continue to drive growth for the...
    Wine & Spirits
    By: Lauren Sabetta
  • Younger generation displays unique habits when it comes to beverage consumption

    Generation Z shakes things up in beverage

    Experts share that Gen Z is changing the standard on what...
    Beverage News
    By: Chloe Alverson
Subscribe For Free!
  • eNewsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Fourpeople toasting with cocktails made with low-sugar ingredients, celebrating healthier drink options.
    Sponsored byCargill

    What’s Hot in Sugar Reduction: Beverages

  • chocolate milk
    Sponsored byCargill

    Sweetening the Future for Dairy and Dairy-Alternative Beverages

  • woman pouring a drink
    Sponsored byFFP

    Building a Beverage System: Meeting Consumer Demand for Precision Wellness

Popular Stories

Anheuser-Busch Brewing Futures

Anheuser-Busch announces $300 million investment in US manufacturing

PepsiCo + poppi

PepsiCo completes acquisition of poppi

Alani Nu

Alani Nu surpasses $1 billion in retail sales

Vote for your favorite new product

Have your say in what makes it to the top this month!
Vote for your favorite new product and help us celebrate excellence.


VOTE NOW!

Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

June 5, 2025

Heat-Resistant Molds 101: Fundamentals and Prevention Strategies for Better Beverage Quality

Learn about the spoilage challenges and operational bottlenecks that ascospores can pose to your quality program if detection is delayed, or worse – not detected at all. Subject matter experts will cover the basics of these bugs and real-world impacts of insufficient quality methods to help you beat the heat … resistant mold.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products

Related Articles

  • SBC Red Cup Showdown

    Seattle’s Best searches for ‘next great coffee drink’

    See More
  • Starbucks Refreshers

    Starbucks expands its Refreshers brand

    See More
  • Starbucks Coffee Co.

    Starbucks introduces two community partnership stores

    See More

Related Products

See More Products
  • bigfood.jpg

    Big Food: Critical perspectives on the global growth of the food and beverage industry

  • nutrients.jpg

    Nutrients in Beverages 1st Edition

  • fermented.jpg

    Fermented Beverages 1st Edition

See More Products

Related Directories

  • Creamy Creation

    Creamy Creation is the global leader in the B2B cream liqueur segment, while also specializing in emulsified alcoholic beverages. With production facilities in Batavia, New York and Rijkevoort, the Netherlands, we develop and produce a wide range of cream-based alcoholic beverages; from traditional cream liqueurs and egg nog, to vegan options, mixable creams and no/low-alcohol RTDs.
×

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing