Sazerac Co. introduced a new line of Naked Jay vodkas. The three varieties: Vodka, Big Dill pickle flavored vodka and Whip Cream flavored vodka, are distilled four times. Naked Jay Big Dill pickle flavored vodka was created after Virginia native Jason Zimecki ran out of mixers at a football game and decided to mix vodka with pickle juice. Zimecki suggests using the pickle-flavored vodka in a Bloody Mary or specialty shot. Naked Jay vodkas are available in the state of Virginia in 50-ml., 750-ml. and 1-liter bottles. The flavored vodkas are 60 proof and the original vodka is 80 proof. A 750-ml. bottle has a suggested retail price of $14.99.
Sazerac Co., New Orleans
Telephone: 866/729-3722
Internet: www.nakedjay.com
Distribution: Select markets
Naked Jay Big Dill pickle flavored vodka
Source: Beverage Industry