Mars Inc. introduced the
first beverage in its CocoaVia line of heart healthy snacks. CocoaVia
Rich Chocolate Indulgence offers 100 mg. of cocoa flavanols in each
serving, the same amount in the CocoaVia original dark chocolate candies.
The beverages contain ingredients proven to significantly reduce bad
cholesterol (LDL) and cocoa flavanols that may help support cardiovascular
health, as part of a diet low in saturated fat and cholesterol, the company
says. CocoaVia Rich Chocolate Indulgence retails for $1.79 for a 5.65-ounce
bottle, and $4.99 for a three-pack.
Ingredients: Milk, water,
sugar, cocoa powder, less than 2 percent cocoa powder processed with
alkali, soy sterol esters, vitamins and minerals [calcium (calcium
chelate), vitamin C (sodium ascorbate), vitamin E (vitamin E acetate),
vitamin A (vitamin A palmitate), vitamin D3, vitamin B6 (pyridoxine HCL),
folic acid, vitamin B12 (cyanocobalamin)], soy lecithin, potassium
phosphates, sodium polyphosphate, carrageenan, cellulose gel, cellulose
gum, natural flavors and salt.
Hispanic-targeted energy drink
Tampico Beverages released
Tampico Energy, citrus fruit-flavored Hispanic-targeted energy drink.
Nationally branded with the Tampico logo, the can features the image of a
rooster celebrated in the Hispanic cultures as a fierce, strong and proud
fighter. A 16-ounce can retails for $1.99.
By Necker developed Girl,
For Girls Only, a product concept for woman 21 to 35. A blend of raspberry,
lychee, vodka and Cognac, Girl offers a hint of floral flavor. The 50 proof
liqueur can be served neat or mixed with juices, sodas, tonic water or
energy drinks. The pink bottle retails for $25.
Living Harvest developed Living Harvest Hempmilk, a shelf-stable
alternative to soy or dairy. Made from whole hemp nuts, Hempmilk offers
Omega 3 and Omega 6 essential fatty acids; all 10 essential amino acids;
vitamins A, B2, B12, D and E; folic acid; and magnesium, iron, potassium
and calcium. The product is also high in protein. Available in 32-ounce
aseptic containers in three flavors — Original, Chocolate and
Vanilla, Hempmilk boasts a rich, creamy, nutty taste profile with no
artificial ingredients or preservatives. The product retails for $3.99.
Chocolate: Water, whole
hemp nut (shelled hemp seed), brown rice syrup, cocoa (processed with
alkali), natural flavors, disodium phosphate, xanthan gum, calcium
phosphate, vitamin A palmitate, vitamin D2, vitamin B12 and riboflavin.
SEI Global created SEI
Water, a high-end bottled water to emphasize portability and convenience in
a visually appealing package. Available in 275-ml., 500-ml. and 1-liter
bottles, the natural spring water comes from the Catskills Mountains in New
York. SEI Water’s flask-shaped bottle is designed with one side of
the container contoured for easy handling and the other sides flat so the
bottle stays in place when set down. The 275-ml. size retails for $1.59.
WaddaJuice released a new line called WaddaBlast, a hydrating drink
formulated for active kids. WaddaBlast is low in sodium and is sweetened
with fruit juice. The line includes three
flavors — Watermelon, Lemonade and Lotta Fruit — and contains
ElectroVites, a blend of vitamins and minerals that provide kids with
hydration benefits, according to the company. WaddaBlast retails for $1.34
per 8-ounce bottle in independent stores, $1 per bottle in schools and
$10.99 per 12-pack in grocery stores.
Ingredients: Lemonade: Purified water, apple juice (from concentrate), natural
flavor, citric acid, calcium lactate, fruit juice for color, ascorbic acid,
niacinamide, pyridoxine hydrochloride, riboflavin and cyanocobalamin.
B2 Beverage Co. launched
Sangria! Premium Malt Beverage and Kalima Hawaiian Hard Creamers. Sangria!
offers the authentic fruit and wine-flavor of
the Spanish classic in a lightly carbonated and lower alcohol form (5
percent alcohol by volume). A six-pack of the malt beverage retails for
$7.99. B2 Beverage’s Kalima Hawaiian Hard Creamers are noncarbonated
malternatives. A mix of fruit flavors and dairy, Kalima are available in
Fuzzy Navel, Piña Colada and Tropical Fruit flavors, and retail for
Nevada Beverage LLC designed Pro Player for poker players to help them achieve
optimum mental performance, and launched the drink in Las Vegas and other
major gaming centers. Infused with vitamins, supplements and ingredients
such as ginko biloba, green tea extract, trimethylxanthine and taurine, the
energy drink aims to stimulate mental clarity, sharpen thinking, sustain
memory and provide energy, the company says. The drink contains half the
caffeine of the average energy drink. Pro Player comes in a 16-ounce can,
and is endorsed by professional poker players, including World Series of
Poker Champion Phil Hellmuth.
water, sucrose, dextrose, citric acid, taurine, malic acid, natural and
artificial flavor, choline bitartrate, acetyl-l-carnitine, ginkgo biloba,
green tea extract, caffeine, sodium benzoate and potassium sorbate as
preservatives, niacinamide, gum Arabic, Red #40, D-calcium
pantothenate, vitamin B12, pyridoxine HCL, riboflavin, thiamin HCL and
Decaf tea and juice
Ferolito, Vultaggio & Sons launched a lineup of decaffeinated tea and 50 percent juice in
three flavors: Pomegranate Green Tea, White Grape Green Tea and Apple Green
Tea. All three come in Arizona’s new 64-ounce container, which
features amber-colored PET plastic to help protect and preserve the
delicate tea and juice blend, the company says.
Arizona Pomegranate, White Grape and Apple Green Teas
Ingredients: White Grape
Green Tea: Brewed decaffeinated green tea using filtered water, white
grape, pear, apple and peach juices from concentrate, sugar, orange blossom
honey, natural flavors, ascorbic acid, citric acid and malic acid.
At a glance . . .
Red Bull North America Inc., Santa Monica, Calif., added a 12-ounce slim can to its
lineup as an entry point for new consumers migrating from carbonated soft
drinks to products that energize, the company says. The 12-ounce size also
attracts users who think the 16-ounce can is too much but want more than an
8-ounce functional energy drink, the company adds. The size will retail
between $2.79 and $2.89…
Naked Juice, Azusa,
Calif., released Gold Machine, a blend of kiwi, pineapple, yellow passion
fruit and banana boosted with 11 vitamins and minerals, including green
tea, vitamin E and grape seed extract to improve skin health and boost
cellular renewal, the company says. It also launched Purple Machine, filled
with purple plum, Concord grapes and acai, and offering essential vitamins
and minerals, including vitamins A, B5, C and E, selenium, choline and
grape seed extract. The drink aims to promote healthy aging and sound
memory, the company says…
Promised Land Dairy Distribution Inc., San Antonio, Texas, developed Y.U.M., Your Ultimate Milk,
a fat-free milk that is heart healthy, the company says. Y.U.M. is enriched
with natural plant sterols, which have been shown to lower LDL
Wine and spirits
Cult of Three Inc., New
York City, released Vodka Flavors, a new way to flavor vodka at home. Using
FlavorPacks, which include fruit, herbs, spices, vegetables and other
flavor varieties, consumers can infuse their own vodka for 24 to 48 hours.
Vodka Flavors sell for $14.95 for a one-flavor kit, $9.95 for a sample kit
of five flavors, and flavor refills for $8.95. Vodka is not
Wein-Bauer, Franklin Park,
Ill., launched Premium Eiswein dessert wine. Known as “ice
wine” because the grapes have to be frozen at the time of harvest and
crushing, the dessert wine retails for $39 per 375-ml. bottle...
BluCreek Brewing, Madison,
Wis., released BluCreek Zen IPA, an English-style India Pale Ale made with
a blend of Chinock, Cascade and Centennial hops and infused with green
Eugene City Brewery,
Eugene, Ore., created Track Town Honey Orange Wheat, made with locally
grown honey and orange juice…
Rogue Ales, Newport, Ore.,
released Santa’s Private Reserve Ale. The holiday season package
contains a dry-hopped red ale made with 10 ingredients. A six-pack retails
I want to hear from you. Tell me how we can improve.
Beverage Industry’s November issue features our annual Craft Beer Report where we provide insight about how the craft beer segment is recovering after the onset of the pandemic halted many on-premise sales. Also in this issue we analyze the factions of the dairy drinks and dairy alternatives, the latest trends impacting the use of protein ingredients in beverages, the release of our annual Trucks Report with updates on 2021 releases, and much more!