Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBooks
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORY
  • MORE
    • Classifieds
    • Channel Strategies
    • Newsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
Beverage News

Woodford Reserve Bourbon releases commemorative bottle

April 4, 2011


Woodford Reserve Bourbon is honoring the Kentucky Derby with the release of the 2011 Kentucky Derby commemorative bottle. The limited-edition bottle features the artwork of award-winning artist Brett Amory.

Amory showcases two horses racing in the final moments toward the finish line with a splash of color on the bottle. The two horses along with their jockeys are the main feature on the bottle, standing out against a silhouette of muted browns and grays of the racetrack’s historic spires and fans in the background. The bottle also features Amory’s signature prominently at the bottom of the label as well as a neck-tag bearing information about him.

“The horses — what the Derby is all about — grab you on the bottle,” said Laura Petry, Woodford Reserve brand manager, in a statement. “So it is very fitting as a proud supporter of horseracing and the ‘Official bourbon of the Kentucky Derby’ for the past 13 years, that Woodford Reserve is honored to be a part of the greatest two minutes in sports that take our breath away every year.”

The limited edition liter-size bottle will be available in early April in 42 states for $42.99.

In addition to being able to purchase the collector’s bottle, consumers can enter Woodford Reserve’s Kentucky Derby Sweepstakes with a chance to win a VIP trip to the 2012 Kentucky Derby. Consumers can enter by either registering the bottle’s number, which is printed on the neck label, and by entering codes at wellcraftedderby.com. Consumers also can enter by mail. Upon registering they will be given one of 20 randomly-generated post positions for the 2011 Kentucky Derby. If the horse that starts from their assigned post position wins, he or she will be entered in the grand prize trip drawing.
KEYWORDS: bourbon Brown-Forman Kentucky Derby Woodford Reserve

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  •  a large group of people and the logo for GPC, which stands for Gillette Pepsi-Cola Companies

    2026 Bottler of the Year: Gillette Pepsi Companies

    Cozy holiday flicks and rom-com movies tend to be ripe...
    Carbonated Soft Drinks
    By: Jessica Jacobsen
  • top 100 beverage companies

    Top 100 Beverage Companies of 2024

    For the global beverage market, mergers and acquisitions...
    Beer
  • alani nu energy drink

    Energy drinks, shots market embraces innovation, functionality

    Demand for multifunctional drinks has prompted energy...
    Energy Drinks & Shots
    By: Chloe Alverson
Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  •  a food and beverage production facility with glass bottles being filled with orange juice on a conveyor belt
    Sponsored bybioMérieux

    Why Heat-Resistant Molds Remain a Hidden Risk in Beverage Processing

  • plastic bottle factory
    Sponsored byVacuum Barrier Corporation

    Speed Meets Precision: How Servo-Controlled Liquid Nitrogen Dosing Is Shaping the Future of Beverage Packaging

  •  a specialized multidirectional conveyor system utilizing a modular roller-top belt
    Sponsored byRegal Rexnord

    Smart Conveyance Strategies for High-Performance Beverage Packaging Lines

Popular Stories

Sazerac New RTD Cocktail Brands

Sazerac unveils three new ready-to-drink cocktail brands

Sprite Living Tracklist

Sprite launches campaign reimagining hip-hop’s most impactful songs

Anheuser-Busch invests 20 million

Anheuser-Busch invests $20 million in hometown facilities

beer report

Events

July 14, 2026

One Material, One Package: Advancing Sustainability with All-PET Closures and Bottle

During this webinar, we'll explore how an all-PET bottle and closure approach can help simplify recycling streams, support a circular packaging economy, and unlock new opportunities for lightweighting and production optimization.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products
Vote for your favorite new product

Have your say in what makes it to the top this month!
Vote for your favorite new product and help us celebrate excellence.


VOTE NOW!

Related Articles

  • Woodford Reserve bourbon releases 2013 Kentucky Derby bottle

    See More
  • Woodford Reserve releases 2014 Kentucky Derby commemorative bottle

    See More
  • Elijah Craig PGA bottle

    Elijah Craig Bourbon celebrates 2025 PGA Championship with commemorative bottle

    See More

Events

View AllSubmit An Event
  • July 14, 2026

    One Material, One Package: Advancing Sustainability with All-PET Closures and Bottle

    During this webinar, we'll explore how an all-PET bottle and closure approach can help simplify recycling streams, support a circular packaging economy, and unlock new opportunities for lightweighting and production optimization.
View AllSubmit An Event
×

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing