Dos Equis welcomed the return of college football with even more reasons to jump up, high-five and cheer every week by giving fans a “Dos of game day.” 

Keurig Dr Pepper, Plano, Texas, announced that “Fansville,” the Dr Pepper parody TV show drama, returned in time for the 2019-2020 college football season.

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, returns this college football season to up the ante as the Official Beer Sponsor of the College Football Playoff.

White Plains, N.Y.-based Heineken announced that its imported Mexican beer, Dos Equis, is once again the Official Beer Sponsor of the College Football Playoffs. Each week from August through December, the brand is giving football fans and beer drinkers the chance to win tickets to the College Football Playoff National Championship game. Beer drinkers can expect Dos Equis to make the legendary a little more interesante this football season, as the brand will deliver fun and authentic content while giving the fans a chance to live once-in-a-lifetime experiences, it says. 

To help fans "Stay Thirsty" this college football season, Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, returns as the Official Beer Sponsor of the College Football Playoffs and is on a mission with its newest campaign to champion those Saturday football fanatics who choose "Game Day Over Everything."