Share a Coke - Page 1 | Beverage Industry

Share a Coke on Freestyle turns to artificial intelligence

Experience available through June 2 at participating locations

April 2, 2025

Coca-Cola Freestyle is putting a new spin on the iconic Share a Coke experience by turning consumers’ Freestyle mix into a more personalized, shareable moment.

Coca-Cola brings “Share a Coke” back for summer

June 20, 2018

Returning for the fifth consecutive summer, Share a Coke announces a new spin on the popular campaign, adding more beverages, packages, experiences and sharing opportunities.

Share a Coke campaign to return in May

Coca-Cola announces more names and includes Coca-Cola Life, Cherry Coke

April 18, 2017

Back by popular demand, Atlanta-based The Coca Cola Co.’s Coca-Cola brand is reintroducing its successful Share a Coke program under a new name — "Share an ICE COLD Coke.” "Share an ICE COLD Coke" bottles will hit shelves in May, the company says.

Coca-Cola expands Share a Coke packaging program

Music lyrics on Coca-Cola, Diet Coke, Coke Zero and Coca-Cola Life packages

May 16, 2016

As part of its Share a Coke program, The Coca-Cola Co. will strike a note by inspiring music fans across the United States to celebrate a moment, a memory, a mood or a feeling, bringing people together through the love of music, it says.

Share a Coke packaging returns for the holidays

Coca-Cola to release holiday-themed bottles, cans

November 23, 2015

This season, Atlanta-based The Coca-Cola Co.’s flagship brand is making spirits brighter with the introduction of new holiday-themed Share a Coke packaging.

The Coca-Cola Co. announces return of Share a Coke campaign

Personalized packaging to include four times as many names as last year

April 14, 2015

Atlanta-based TheCoca-Cola Co. is bringing back its Share a Coke campaign this summer following a successful run last year. Beginning this week, the company will once again swap out its iconic logo on 20-ounce bottles of Coca-Cola, Diet Cokeand Coca-Cola Zerofor 1,000 of the most popular names in the country, quadrupling the number of names featured in 2014, the company says.

Coca-Cola's "Share A Coke" resonates with consumers

45 percent of online posts about campaign positive, Networked Insights reports

Jennifer Storelli

September 15, 2014

As soon as The Coca-Cola Co. announced the launch of its “Share a Coke” campaign in the United States this summer, I immediately began my quest to find a bottle with my name on it.

Coca-Cola replaces logo with Top 250 millennial, teen names

Share a Coke campaign invites fans to find bottles with friends' names

August 15, 2014

As part of its summer campaign “Share a Coke,” The Coca-Cola Co. personalized the experience by swapping out its logo on 20-ounce bottles for 250 of the nation’s most popular names among teens and millennials.

Beverage packages draw inspiration from pop culture

Pittsburgh Brewing Co. adds Pittsburgh-Pirates-themed can, Coca-Cola adds most popular millennial names to labels

August 15, 2014

Long Island Iced Tea and Tigre Creative Inc. collaborated to develop a new brand identity and design for the ready-to-drink iced tea brand.

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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