Items Tagged with 'Cruzan'

ARTICLES

Island Spirit Fund

Cruzan Rum creates Island Spirit Fund

Company, partners aim to raise $2 million to help communities in need
June 19, 2018

Cruzan Rum, a brand of Beam Suntory, Chicago, has launched the Island Spirit Fund to help the U.S. Virgin Islands and communities across the United States rebuild following the destruction caused by last year’s Hurricane Maria, the company said. 


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Cruzan Rum announces new campaign

A Diamond in the Rum features social media, digital, in-store support
February 23, 2016

Cruzan Rum, a brand of Deerfield, Ill.-based Beam Suntory Inc., announced it is unveiling the brand’s new campaign: A Diamond in the Rum. Crafted on the island of St. Croix, the company describes Cruzan Rum as a unique and exceptional spirit — qualities typically reserved to describe diamonds — and it’s these traits that inspired the latest campaign. 


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Cruzan Distiller’s Collection

October 8, 2013

Beam Inc. introduced the Cruzan Distiller’s Collection, which includes Cruzan Estate Diamond Dark Rum, Cruzan Single Barrel Rum and a new Cruzan Estate Diamond Light Rum.


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Cruzan Velvet Cinn

August 15, 2013

Beam Inc. added Cruzan Velvet Cinn to its line of Cruzan rums in order to fill a need for a premium rum option in the rum horchata market, it says.


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