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Home » Keywords » Olympics

Items Tagged with 'Olympics'

ARTICLES

Folgers Here to Coaches campaign

Folgers launches campaign leading up to 2018 Olympics

Here’s to Coaches recognizes those who help Olympic, Paralympic athletes
January 9, 2018
No Comments

Folgers, a brand of Orrville, Ohio-based J.M. Smucker Co., launched its Here's to Coaches campaign for the PyeongChang 2018 Olympic and Paralympic Winter Games. The new campaign recognizes coaches who are invested in helping athletes achieve their Olympic glory — one morning at a time, one cup at a time, the company says. 


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PB protein shake

Sports and protein drinks see steady, consistent growth

Pro and Olympic athletes offer marketing opportunities for brands
Barbara h200x200
Barbara Harfmann
May 11, 2016
No Comments
With the Summer Olympics in Rio de Janeiro, Brazil, on the horizon, athletes like American gymnast Simone Biles and Jamaican sprinter Usain Bolt are on a quest for Olympic Gold on the world’s biggest stage.
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Budweiser America packaging

Budweiser emblazons America on cans, bottles

New packaging hits shelves May 23
May 10, 2016
No Comments

Budweiser, a brand of St. Louis-based Anheuser-Busch, is taking its longstanding tradition of patriotic packaging even further this summer by replacing "Budweiser" with "America" on the front of its 12-ounce cans and bottles. 


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Franklin/Minute Maid

Olympic athlete Missy Franklin joins Minute Maid campaign

Franklin thanks her parents in new digital film
May 2, 2016
No Comments

The Coca-Cola Co., Atlanta, announced that Olympic athlete and swimmer Missy Franklin will join its Minute Maid brand’s Doin’ Good campaign, which debuted in April 2015. 


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Core Power Chocolate Everyday Awesome

Core Power partners with Simone Biles

US gymnast newest member of Everyday Awesome team
December 22, 2015
No Comments

Following her record-breaking performances at the 2015 World Gymnastics Championships and the U.S. National Championships, Simone Biles has entered into a partnership with Core Power. 


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Heineken jeans

Brands move out of beverage zone with new collaborations

Heineken releases limited-edition jeans, Gruppo Campari launches 2014 calendar
January 15, 2014
No Comments

Best known for its Koma Unwind relaxation drinks and shots, Bebida Beverage Co. (BeBevCo) is taking its expertise into a whole new category: ice cream.


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all1

DPS' All-Star packaging

July 17, 2012
No Comments

 Dr Pepper Snapple Group’s (DPS) soft drink brands are teaming up with USA Basketball this summer as its official soft drink partner.  


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Coca-Cola logo

Coca-Cola to award teens spots in Olympic torch relay

July 25, 2011
No Comments

The Coca-Cola Co., Atlanta, announced a contest to award 10 inspirational teens the chance to carry the Olympic Flame next July during the London 2012 Olympic Torch Relay.


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