With the arrival of holiday season, Dutch Bros announced it is serving up its most festive menu yet with the launch of two new seasonal sips, a first-ever themed food item and a pair of returning classics.
Swig, Home of the Original Dirty Soda, and Liquid Death launched their first-ever collaboration on Oct. 26, introducing Blood Thirsty, a limited-time drink served in an exclusive 20-ounce color-changing collectible cup.
Foodservice operators see value in diverse beverage portfolios with franchise brands introducing new creations and ways for consumers to customize their drinks.
Taco Bell and MOUNTAIN DEW Baja Blast are putting Olivia Rodrigo’s stamp on a new drink with the launch of You Seem Pretty Pink for a Baja Blast, the first-ever pink twist on the iconic beverage.
Inspired by one of the biggest flavor trends of the year, SONIC announced it is turning the banana craze into a craveable lineup of nostalgic sweets and innovative new sips, led by the return of the fan-favorite Banana Pudding Shake.
Beverages are becoming one of the most dynamic and innovative growth drivers in the restaurant industry, according to the National Restaurant Association 2026 Restaurant Beverage Trends report.
SONIC is embracing the annual rush to declare fall’s arrival with Hotumn, a limited-time lineup of autumn-inspired beverages made for people who are mentally in fall but physically still in August, the company says.