Dirty sodas started off as viral hit, but North American launch data shows these having staying power with consumers, brands are embracing that engagement with foodservice and alcohol partnerships.
Specialty beverages are not new to foodservice, but dedicated drive-thru beverage concepts are making waves in the market, while established operations are testing new drink lineups.
This summer, Dunkin’ is expanding its Refreshers lineup with the Dunkin’ Pink Spritz Refresher. The fizzy, fruit-forward drink is a blend of guava, orange and passion fruit flavors with a splash of sparkling water.
This summer, SONIC Drive-In is bringing the main character energy with a new lemonade lineup and by teaming up with three of the most talked-about authors in pop culture ― Christina Lauren, Abby Jimenez and Ashley Poston ― to help launch the collection.
Dutch Bros Inc. announced its plans to launch a line of Dutch Bros packaged coffee and related products to be sold in retail outlets in partnership with Trilliant Food & Nutrition LLC.
The restaurant industry is poised to hit a milestone this year as sales are project to exceed $1.1 trillion, according to the National Restaurant Association’s “2024 State of the Restaurant Industry Report.”