Coronavirus Coverage

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In a recent blog post, advertising analytics firm Ace Metrix, El Segundo, Calif., revealed insights about the first COVID-19 related ads from Guinness, Ford and Verizon. The technology company also unveiled consumer reactions to the initial ads addressing the virus.

J. Rieger & Co., Kansas City, Mo., has joined the coronavirus fight. The craft distiller is stepping up to help combat the hand sanitizer shortage by producing its own alcohol-based solution.

Hotel Tango Distillery, Indianapolis, is temporarily adding a new high-proof ethyl alcohol-based product to its line of craft spirits that can be used as hand cleaner, due to the worldwide shortage of sanitizers caused by the rapid spread of the coronavirus (COVID-19).

Since the acceleration of the COVID-19 outbreak across the world, governments, businesses and consumers are changing behaviors rapidly. To keep abreast of these shifts, Chicago-based Information Resources Inc. (IRI) collaborated with its partners at the Boston Consulting Group (BCG) to analyze the latest consumer purchases in Italy, France, the United Kingdom and the United States in the report March 19 report “COVID-19 Impact: Consumer Spending Tracker.”

Fort Worth, Texas-based Blackland Distillery, a full-service cocktail lounge, tasting room and spirits distillery, announced that it is using its production facility to create hand sanitizer for the community in connection with the growing concerns about COVID-19 and limited health and safety products.

Beverage Industry and the BevOps Fleet Summit team has secured new dates for the conference. The event has been rescheduled for March 23-26, 2021, at the M Resort Spa & Casino in Las Vegas.