New packaging features recyclable corrugated boxes
October 17, 2018
The new packaging will provide Powell & Mahoney a creative canvas to communicate what sets them apart within the competitive carbonated mixer category, it says.
Cocktail culture, consumer experimentation and mixologist innovations are the core cocktail mixer growth-drivers, and younger legal-drinking-age consumers are at the center of these trends.
Kicktail Energy Mixers now offers its self-titled line of premium, all-natural cocktail mixers with caffeine, taurine and B vitamins for a boost without a distracting taste, the company says.
Keith’s Nervous Breakdown LLC announced the launch of its new brand, Keith’s Nervous Breakdown Ultra-Premium Cocktail Mixers, with the launch of its inaugural mix, Keith’s Nervous Breakdown Margarita Mix, along with Rum Punch Mix.
Although 2017 might be in full swing, there still is one more recognition for 2016: Beverage Industry’s Readers’ Choice New Product of the Year. Featuring the monthly winners of the magazine’s New Product of the Month poll, the readers were eager to select which one would emerge as the 2016 winner.
