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Home » Dos Equis

Articles Tagged with ''Dos Equis''

Dos Eqis

Dos Equis furthers partnership with College Football Playoffs

Mexican beer brand offering tickets to championship game
June 25, 2019

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, returns this college football season to up the ante as the Official Beer Sponsor of the College Football Playoff.


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Dos Equis Tecate Cinco de Mayo

Dos Equis, Tecate partner for Cinco de Mayo campaign

Grab Cinco by the Cervezas promotion features on- and off-premise elements
March 7, 2019

Combining two Mexican import beer brands in one festive promotion, White Plains, N.Y.-based HEINEKEN USA’s Dos Equis and Tecate are supporting the idea that Cinco is more than a just day on the calendar; it’s a mind-set focused less on tradition and more on having fun and celebrating.


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Heineken USA highlights winning strategies for 2019

Brand to expand marketing strategies across portfolio
November 21, 2018
White Plains, N.Y.-based Heineken USA welcomed its wholesale community to Atlanta for its annual National Distributor Conference.
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HOTSHOT Canned Coffee - Beverage Industry

Beverage companies create new social media marketing campaigns

HOT Canned Coffee announced its products are now available through Amazon
September 19, 2018
HOT Canned Coffee announced its HOTSHOT hot coffees and hot chocolates are now available through Amazon.com. Dos Equis, the Official Beer Sponsor of the College Football Playoff, announced text message sweepstakes and Tampico Beverages is giving contest winners $100 Netflix giftcards. Kona Brewing Co. launched an exclusive campaign to send one lucky winner to Hawaii and PepsiCo announced a four-year partnership with its Pepsi MAX brand and European music festival Tomorrowland.
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Dos Equis

Dos Equis named Official Beer Sponsor of College Football Playoffs

Fans can enter weekly contest for chance to make life a little more interesante
July 24, 2018

White Plains, N.Y.-based Heineken announced that its imported Mexican beer, Dos Equis, is once again the Official Beer Sponsor of the College Football Playoffs. Each week from August through December, the brand is giving football fans and beer drinkers the chance to win tickets to the College Football Playoff National Championship game. Beer drinkers can expect Dos Equis to make the legendary a little more interesante this football season, as the brand will deliver fun and authentic content while giving the fans a chance to live once-in-a-lifetime experiences, it says. 


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Heineken USA's 2017 NDC focuses on Core 4 brands

Annual conference focuses on company's 2018 plans
December 15, 2017
The company announced a continued focus on brand stories with a consistent and simple message across the franchise: “It’s all about the beer.”
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Dos Equis announces ‘The Most Interesting Fan of College Football’

Campaign complements Mexican beer’s return to sponsor of College Football Playoffs
August 29, 2017

To help fans "Stay Thirsty" this college football season, Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, returns as the Official Beer Sponsor of the College Football Playoffs and is on a mission with its newest campaign to champion those Saturday football fanatics who choose "Game Day Over Everything."


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pureLYFT natural stir sticks

Steaz launches Mind. Body. Soul Tour

Fireball found to be most recommended spirit
April 14, 2017
For those looking for a quick boost of energy and want to avoid calories, pureLYFT, in the form of an all-natural, easy-to-use stir stick, delivers a single serving of 125 mg of clean caffeine when added to a beverage, the company says.
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Mexican beer imports

2017 Beer Report: Imported beers outperform other beer segments

Mexican beers outpace import segment
jessica Jacobsen
Jessica Jacobsen
March 9, 2017
The trades taking place on Wall Street often can come with a sense of urgency and anxiety for brokers and their respective clients. However, consumers also are opting to “trade up” when it comes to their beer selection.
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Dos Equis logo

Dos Equis announces new Cinco de Mayo campaign

Brand offers sweepstakes, chance to win trip to Mexico
February 15, 2017

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, is giving legal-drinking-age consumers everything they need to spice up their Cinco de Mayo celebrations, the company says. From Mexican cantinas in the city to neighborhood backyard patios, the 360-degree program features national TV advertising, media partnerships and a national sweepstakes. 


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