As beverage-makers look to design upscale, convenient products for consumers’ busy lives, packaging suppliers are navigating the path to amalgam these attributes.
Beverage brand switches to PlantCarton from Evergreen Packaging
Evergreen Packaging, Memphis, Tenn., and New Barn Organics, Healdsburg, Calif., announced that New Barn Organics is transitioning its Almond Milk line, previously packaged in plastic, to Evergreen's PlantCarton paper packaging.
Among the ways consumers assess sustainability is through the packaging that brand owners utilize. According to packaging material suppliers, sustainable benefits from packaging allow brand owners to showcase their environmentally friendly ethos.
With the 47th annual Earth Day (April 22) roughly a month away, consumers increasingly are reminded about the environmental sustainability efforts in which they can participate. But consumers aren’t the only ones who try to take the extra step to be more environmentally conscious.
Savvy marketers have known for years that packaging can play an important role in communicating a product’s proposition and influencing purchasing decisions. As consumers demand high-quality and healthy products, they also are becoming increasingly interested in the environmental impact of the product’s packaging.
To help mark the 46th anniversary of Earth Day, hundreds of groups across North America have registered their events on earthday.org. Although numerous associations are doing their part to help fuel the environmental movement, consumers still are looking for guidance when it comes to one of the most common environmental practices: recycling.
NEPA Carton and Carrier Co. Inc. has served the folding carton industry from its present location since 1984, bringing to the industry more than 50 years of collective experience.