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Organizations are stepping up to ensure that women have a more balanced representation throughout the beverage market thanks to programs like the Brewers Association’s DEI Mini-Grants Program and the Females in Food Community.
Small Brewery Sunday, the national beer holiday created by the Boulder, Colo.-based Brewers Association (BA), returns for its third year on Nov. 28. The annual celebration encourages beer lovers to support their local breweries, brewpubs, and taprooms — small businesses that contribute to local communities and economies during the holiday season and beyond.
During the past few years, beverage companies of all sizes have dramatically stepped up their efforts to literally “change the face” of the beverage industry as they strive for more diversity, equity and inclusion (DEI) in the workplace.
The Beer Growth Initiative (BGI) announced the success and continued national expansion of the BEERS TO THAT consumer campaign. The campaign, launched by the Beer Institute (BI), the National Beer Wholesalers Association (NBWA) and the Brewers Association (BA), aims to champion beer as America’s favorite beverage and position beer as the perfect beverage for celebrating life’s everyday wins.
The Brewers Association (BA), Boulder, Colo., partnered with Bottleshare, a fundraising nonprofit dedicated to the craft beverage community, to create the Believe in Beer Fund to support breweries and state brewers guilds impacted by the coronavirus pandemic. The fund is open for breweries and guilds from across the country to apply for immediate financial assistance for operational expenses such as payroll, rent and utilities.
Presented by the Boulder, Colo.-based Brewers Association, the Craft Brewers Conference (CBC) offers concentrated brewing education and idea sharing to improve brewery quality and performance, it says.
As craft brewers continue to make waves in an evolving market, the Brewers Association, Boulder, Colo., looked back on the craft brewing community’s contributions, highlights and defining beer moments of the past year.
The Boulder, Colo.-based Brewers Association (BA) reported that growth for small and independent craft brewers remained stable for the first half of 2018, according to the BA’s new mid-year metrics. Production volume for the craft segment increased 5 percent during the first half of 2018, the company says.
The seal, showcasing an upside-down beer bottle with “Independent Craft” reversed out of white, was prominently displayed on signage and marketed during keynote presentations during the record-breaking CBC that attracted nearly 13,000 attendees.
Brewpubs and taprooms have become meccas of innovation within the industry and are lifting tourism traffic and spending as consumers gather to watch a big game, relax with family and friends, and, of course, throw back a few refreshing craft beers.