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Home » Big Red

Articles Tagged with ''Big Red''

Big Red gives fans the chance to be a hero

February 18, 2013

 Big Red is giving everyday Joes the opportunity to be an action hero like John McClane, the hero of the “Die Hard” movie saga, for a day.  


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Marketing: New programs, apps, events and contest entice consumers

February 18, 2013

 In collaboration with Buzzfeed, Florida Orange Juice launched a campaign to remind consumers that humor — like a glass of orange juice — can help people take on the day, no matter what it brings.  


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Big future in store for Big Red

Beverage-maker ramps up expansion of flavored CSDs
jessica Jacobsen
Jessica Jacobsen
February 13, 2012
With a company history as vibrant as its flagship brand, Big Red Inc., Austin, Texas, is ramping up its efforts in 2012 to expand its Big Red brand throughout the United States as well as to honor the loyalty of those who have enjoyed the flavored carbonated soft drink (CSD) throughout the brand’s 75-year history.
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Big Red buys Thomas Kemper Soda Co.

October 18, 2011

Last week, Big Red Inc., one of the Top 10 largest soft drink companies in North America, announced its purchase of Portland, Ore.-based Thomas Kemper Soda Co.


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