Branding to appear on Pritchett’s Top Fuel Dragster
February 26, 2018
Preston, Wash.-based Talking Rain Beverage Co., the maker of Sparkling Ice flavored sparkling waters, announced the brand’s sponsorship of the National Hot Rod Association (NHRA) Top Fuel Dragster driven by Leah Pritchett.
New sparkling water brand to debut ad campaign during Oscars
February 9, 2018
Purchase, N.Y.-based PepsiCo Inc. announced the launch of bubly, a new sparkling water that combines refreshing flavors with an upbeat and playful sense of humor to shake up the sparkling water category while keeping it real with no artificial flavors, no sweeteners, and no calories.
Comax Flavors conducted a study examining trends in beverage segment
January 12, 2018
Comax Flavors conducted a study that examined flavored water consumption habits and preferences to better understand consumers' behavior, usage and attitudes toward flavored water.