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New ProductsSports Drinks

Chobani High Protein

Chobani High Protein.png

(Image courtesy of Chobani)

November 5, 2024

Chobani introduced Chobani High Protein, a line of high protein Greek Yogurt drinks and cups made with only natural ingredients, real fruit and zero grams of added sugar.

Chobani High Protein products offer a natural, nutritious  and accessible lineup of Greek Yogurt cups with 20 grams of protein, and drinks with 15, 20, and, for its first time, 30 grams of protein in each serving — all lactose free and with no added protein powders, concentrates or preservatives, the company notes.

The High Protein products are crafted using a traditional Greek Yogurt-making process and high in naturally occurring vitamin B12, the company says. The combination of protein and vitamin B12 make this line ideal for unlocking energy, supporting muscle health, and helping to keep you full and satisfied, it adds.

The suite of Chobani High Protein drinks feature the following:

•    Chobani 15G Protein Drinks: 7-ounce single-serve drinks available in Strawberries & Cream and Tropical Punch.

•    Chobani 20G Protein Drinks: 10-ounce single-serve drinks available in Strawberries & Cream, Mixed Berry Vanilla, Vanilla, Cookies & Cream, Peaches & Cream and Cherry Vanilla. 

•    Chobani 30G Protein Drinks: 14-ounce single-serve drinks available in Strawberries & Cream and Vanilla Ice Cream.

“The desire for high protein, lower sugar offerings has moved beyond the hardcore fitness community and made its way to the mainstream consumer,” said Chobani Chief Innovation Officer Niel Sandfort, in a statement. “This is a good thing. Underneath the desire for more functional food is a shift in mindset where strength and positive nutrition, namely protein, is taking the place of calorie deprivation and cardio. As consumers seek out more functional foods to meet their goals, Chobani High Protein products deliver an affordable, tasty solution with dynamic flavors and a variety of formats and protein levels — all made with only natural ingredients.”

Chobani High Protein 20G Protein Greek Yogurt cups can be found at retailers nationwide in November, followed by Chobani High Protein 15G, 20G, and 30G Drinks in January 2025, the company says.

www.chobani.com


KEYWORDS: protein drinks

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