Cupcake Vineyards and Netflix announced the launch of Cupcake Vineyards “Love Is Wine” Chardonnay ahead of the season six premiere of hit reality dating series “Love Is Blind” on Feb. 14. Available in stores and online starting Feb. 1, the limited-edition bottles are inspired by the golden goblets featured on the show.
“Cupcake is all about creating moments of real connection with friends and loved ones over a glass of wine, so this felt like the perfect collaboration for us,” said Helen Kurtz, chief marketing offiercer for Cupcake Vineyards, in a statement. “We are beyond excited to enhance the experience of enjoying the show by pairing our delicious Chardonnay with one of our favorite TV shows.”