Technomic released its Beverage Global Menu Category Report, which explores foodservice category sizing by country, outlook and expectations, consumer patronage and preferences, menu trends, global and local chains, and brands to watch.
“Beverages are undoubtedly one of the hottest menu categories on the global restaurant stage. Growth among specialist chains is robust and outperforming other key menu categories,” said Aaron Jourden, director of international research and insights at Technomic, in statement. “But competition is heating up among global players and local brands alike, with hotspots for coffee and tea chains, especially in China, South Korea and Southeast Asia. Chains to watch include Heytea, Cotti Coffee, Luckin Coffee, Mixue-backed Lucky Coffee, Kopi Kenangan and Compose Coffee.”