Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBooks
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORIES
    • Annual Manual
    • Contract Packaging Guide
    • Take a Tour
  • MORE
    • Classifieds
    • Channel Strategies
    • Newsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
Beverage NewsWine & Spirits

Public Goods launches first wine collection

Kick off includes a new “Wine TV” campaign

PublicGoods_Wine_2.png

(Image courtesy of Public Goods)

November 9, 2021

New York-based Public Goods announced the launch of a completely new category and its first collection of alcohol offerings.

Instead of a confusing and overwhelming process with too many choices and not enough information, Public Goods curated the only six varieties needed to get through the holiday season, all for under $20 each and shipped directly to your door, the company says.

According to the company, the collection of six wines, set to launch Nov. 9, are responsibly grown with organic grapes from family-owned vineyards around the world:

Malbec Bordeaux 2019 (France) is certified organic and biodynamic with no added sulfites. 150 sheep weed the vineyards and beehives are planted for pollination and the regeneration of bees. Malbec Bordeaux 2019 has aromas of fresh blackberry, wild strawberry, and licorice for a fruity and elegant finish. 

Rosé 2020 (France) is made with certified organic grapes grown on clay soil. The blend of Grenache (50%), Caladoc (30%) and Mourvèdre (20%) has a crisp, dry, earthy finish with notes of watermelon and cherry.

Prosecco DOC (Italy) is made with certified organic Glera grapes. Vegan yeasts and organic cane sugar are added to the wine for sweetening. Prosecco DOC has a bright and elegant scent of acadia flower with intense apple notes.

Red Blend 2018 (Chile) is made with certified organic grapes for a blend of 60% Cabernet Sauvignon, 30% Carmenere and 10% Cabernet Franc. Red Blend 2018 has intense aromas of black fruits like cassis and black plums, as well as notes of fig and vanilla.

Pinot Grigio DOC Venezia 2020 (Italy) is made with certified organic Pinot Grigio grapes. Selective yeasts, a touch of added sugar, and minimal sulfites are added to encourage fermentation and preservation. Pinot Grigio DOC is clean, fresh and precise on the nose with hints of pear and floral notes.

Chardonnay 2019 (California) is made with certified organic grapes and fermented in stainless steel tanks and finished in oak barrels for the final two months. The Chardonnay 2019 has crisp, tropical and citrus flavors with mineral notes.

In celebration of the launch, Public Goods also is kicking off its new campaign “Wine TV,” an antidote to another interesting holiday season, the company says. To help make it as relaxing as possible, the company suggests that consumers substitute the yule log fireplace video for the soothing sounds of wine pouring, bubbling and swirling in your glass. 

 

KEYWORDS: direct-to-consumer (DTC) red wine white wine

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • top 100 beverage companies

    Top 100 Beverage Companies of 2024

    For the global beverage market, mergers and acquisitions...
    Beer
  • Chocolate, Strawberry, Vanilla shakes

    Classic flavors provide reliable, consistent results for beverage-makers

    Classic flavors of chocolate, vanilla and strawberry...
    Ingredient Spotlight
    By: Chloe Alverson
  • Free Spirits Instant Bar Bundle

    Lifestyle trends drive growth for non-alcohol category

    As lifestyle trends continue to drive growth for the...
    Wine & Spirits
    By: Lauren Sabetta
Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Woman in Coat
    Sponsored byApplied Food Sciences

    Opportunity for Hormone Support in Functional Beverages

Popular Stories

Pepsi Prebiotic Cola

Pepsi offers limited online release of Prebiotic Cola

Airheads Soda

AIRHEADS enter beverage market

Buffalo Trace Distillery

Buffalo Trace Distillery pays homage to its region’s heritage and history

making connections webinar

Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products

Related Articles

  • Downton Abbey Wine launches Countess of Grantham Collection

    See More
  • ‘Fifty Shades of Grey’ author launches wine collection

    See More
  • Winery launches ‘Downton Abbey’-inspired collection

    See More

Related Products

See More Products
  • bigfood.jpg

    Big Food: Critical perspectives on the global growth of the food and beverage industry

  • food and bev control.jpg

    Food and Beverage Cost Control, 7th Edition

  • nanoinbev.jpg

    Nanoengineering in the Beverage Industry 1st Edition

See More Products
×

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing