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Packaging Equipment

Simpl-Cut revolutionizes labeling market

P.E. Labellers releases ‘cutting edge’ roll-fed solution

Simpl Cut 2021

Simpl-Cut™ labeling solution, with cutting and gluing system that reverses the traditional principles of Roll-fed machines

Photo courtesy of P.E. Labellers

September 20, 2021

What's new?

Simpl-Cut ™ is the revolutionary new generation of Roll-Fed technology.

It offers an innovative cutting and bonding system which revolutionizes the traditional operating function of the machine.

Customers all over the world use hot glue Roll-Fed labellers. This is a very effective technology for the high-speed applications of fully wrap around labels.

Despite being widely consolidated, the traditional Roll-Fed has two disadvantages: the first regards the high costs in the maintenance of the cutting and gluing systems and the many technical interventions required. The second regards the infamous machine downtimes needed to clean the drum and other surfaces.

 

 

<<We wanted something more for our customers - explains Bruno Negri, Senior Vice President of P.E. Labellers. We know Roll-Fed machines very well, and thanks to the experience gained in fifty years of activity we also know their limits. That's why we created Simpl-Cut, which solves these problems in a brilliant and truly revolutionary way>>.

The technology patented by P.E. offers higher quality in the labeling system, optimizing processes, reducing costs. How is it possible?

The reason is linked not to one, but to 5 evolutionary steps introduced with the Simpl-Cut solution.

The first is the cutting system, which - as the name implies - is extremely simplified. In fact, the fixed contrast blade for cutting the label, usually used in Roll-Fed machines, is eliminated. In Simpl-Cut the blade change is immediate: it can be replaced in 10 seconds or less, without needing any adjustments. The operation is so elementary that it can be performed by any operator.

The second is the hot melt applied before cutting. In this way, the drum is always clean, and this greatly affects the optimization of the production processes of the Customers, because the horrid machine downtimes, often caused by the contamination of the glue on the drum, are eliminated. The application of hot glue before cutting, in addition to preventing blockages or jams, also avoids the downtimes for the cleaning of the drums.

 

Simpl-Cut
Simpl-Cut™ unit installed on cart
Photo courtesy of P.E. Labellers

 

The third evolutionary step: there is only one drum for cutting and transferring the label, which means a drastic reduction (almost cancellation) of maintenance. This also allows for much faster format changes.

The fourth innovation of Simpl-Cut: this technology allows for up to 5 stations on the drum, allowing to ensure flexibility and speed never reached before. Usually a Roll-Fed machine has a number of fixed divisions (3to4). The new Simpl-Cut can instead use a variable number of divisions (3, 4 or 5) depending on the needs. Container diameter and speed in labeling are no longer limits and each container can be labeled at its ideal speed.

The fifth and new elements, is the “stress-free" low tension system. This innovative solution keeps labels in registration and enhances ability to run lower cost label materials such as lower gauge and non-laminated films. So, you can work even with thinner and more economical films. In short, it guarantees the optimal management of the labeling materials used.

<<But we didn't stop here - continues Bruno Negri. We went further and also created the Simpl-Cut Flex version, a doubly revolutionary labeling machine. This solution proposes a further step by combining two different technologies on a single station: the roll-fed with hot glue and the linerless pre-glued. In this way, we fully meet the needs of our customers, and offer unparalleled flexibility, because you can switch from one technology to another with the maximum freedom of choice, in less than a minute and using the same drum. The Flex version also offers another great plus factor: the possibility of wraparound sleeve applications. This is a feature that the Beverage and Mineral Waters markets increasingly require today>>.

Increasingly appreciated and requested the pre-glued-linerless machines are currently used in various applications: from soft drinks to mineral waters, up to fruit juices and yogurt drinks.

For this reason, also the suppliers of pre-adhesive labels are constantly growing globally, thus guaranteeing a good supply of material to the owners of machines with adhesive technology.

<<When customers see Simpl-Cut at work they are impressed by its effectiveness and user-friendliness - concludes Bruno Negri. Many people want to equip themselves with this innovative technology, so much so that today we already have dozens of machines installed worldwide. Famous natural mineral water brands have been among the first to benefit from it. For example, Spumador, part of the Refresco group, already has four Simpl-Cut Flex installed in different factories and intend to purchase new ones. Volvic, a brand of the Danone group, is another important reference>>.

 

P.E. Labellers
Simpl-Cut™ innovative drum optimized for three different operations: glue application, film cutting and label application
Photo courtesy of P.E. Labellers

 

One of the earliest adopters of Simpl-Cut technology in the United States has been Silver Springs Water. According to President Kane Richmond, the Simpl-Cut technology is the future of roll-fed labeling. “Silver Springs has been a customer of P.E. Labellers and their roll-fed systems for years. We saw the Simpl-Cut technology soon after it was released and liked the simplicity of the single drum, the reduced setup time and the quick-change knife system. We liked it so much that we ordered two Simpl-Cut machines. I expect this to be the standard for roll-fed labeling moving forward.”

The production activities of the companies that have already equipped themselves with Simpl-Cut are now widely optimized and maintenance costs have greatly reduced.

The P.E. novelty has just been conceived and is already in the spotlight: the beverage sector needs smart solutions that can meet the need for flexibility, speed and performance.

A breath of novelty for Beverage and Mineral Waters

ProMach’s P.E. Labellers is one of the world’s leading providers of innovative labeling solutions. The company’s latest development is called Simpl-Cut™, and it is “simply” revolutionizing the roll-fed labeling market.

Despite being widely used in industries such as soft drink and water, traditional roll-fed labelers have several areas that can notoriously cause downtime and frustration for users. One of the biggest complaints about traditional roll-fed labelers is downtime associated with the frequent cleaning of the vacuum drum that transfers labels after they are cut. In traditional roll-fed labelers, glue can accumulate on the drum and in the vacuum holes. Eventually, the machine must be taken out of operation and cleaned. Additionally, the label cutting area of traditional roll-fed labelers presents inherent challenges for maintenance personnel. Typically, the setup time for the cutting blades is long and significant expertise is required to optimally set them up. Simpl-Cut uses a “cutting edge” process to solve each of these problems.

 

P.E. Labellers Headquarters
P.E. LABELLERS Headquarters – Mantua (Italy)
Photo courtesy of P.E. Labellers

 

A Global Revolution

“The response from our clients has been outstanding,” says Scott Smith, ProMach’s Senior Vice President of Business Development. “The problems that the Simpl-Cut technology is solving are universal, so these systems are being purchased by a wide variety of clients, from multinational soft drink manufacturers to regional bottled water companies.”

“We didn't stop here - continues Bruno Negri, P.E. Labellers’ Senior Vice President. We went further and also created the Simpl-Cut Flex version, a doubly revolutionary labeling machine. This solution proposes a further step by combining two different technologies on a single station: the roll-fed with hot glue and the linerless pre-glued. In this way, we fully meet the needs of our customers, and offer unparalleled flexibility, because you can switch from one technology to another with the maximum freedom of choice, in less than a minute and using the same drum. The Flex version also offers another great plus factor: the possibility of wraparound sleeve applications. This is a feature that the Beverage and Mineral Waters markets increasingly require today>>.

As a product brand of global packaging industry leader ProMach, P.E. Labellers has an extensive sales and service network around the world. The company believes that its global footprint is key to ensuring the success of Simpl-Cut. “This is truly a global product,” Smith says. “Adoption has been especially strong in Western Europe, South America, Mexico and the United States. We clearly understand the importance of local service and support and have made significant investments in our aftermarket infrastructure to be able to support our clients around the world.”

KEYWORDS: labeling equipment

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