LIFEWTR releases Series 4 labels
New labels feature works from young artists
To help champion arts in education, premium bottled water brand LIFEWTR announced that it is featuring the work of three young artists on its Series 4 labels, which now are available throughout the United States in 700-ml and 1-liter bottle sizes. Released in a series of three, LIFEWTR labels change several times a year and each series supports a culturally relevant theme. The Series 4 artists, each successful products of arts education programs for underserved youth in their communities, demonstrate the far-reaching impact and positive influence that art has had on their lives, the company says. Series 4 designs feature artwork from KRIVVY, who at the age of 15 was funded by CUE, a grassroots initiative that provides accessible funding for young artists who live and work on the margins; Luis Gonzalez, who hopes to incorporate art into his professional career and teach other youth that art can open doors; and David Lee, who credited art for helping him get through the darkest moments of his life and became the first person in his family to attend college.