2017 State of the Beverage Industry: Almond driving dairy alternatives
Soy milk down in volume, sales
Although the dairy and dairy alternatives market is expected to see decelerated growth, innovation with a variety of plant-based alternatives is expected to continue to drive the category going forward, experts say. New York-based Beverage Marketing Corporation notes that the dairy milk market has experienced continuous declines throughout the past several years in its December 2016 report titled “U.S. Milk and Dairy Beverages through 2020.”
“Beverage Marketing projects continued but moderated losses through 2020,” the report states.