![](/content/BI/2006/03/img/beveragebd.gif)
Creators Briefs
Natural colors
D.D. Williamson offers a broad spectrum of natural
colors, and distributes natural color blends through its strategic
partnership with ColorMaker. At the Natural Products Expo West, in Anaheim,
Calif., D.D. Williamson and ColorMaker will demonstrate the following:
Organic Certified Class One Caramel Color for use in
100 percent organic beverages.
Cost Effective Natural Color Blends featuring
caramel color combined with natural colors for enhanced visual appeal in
beverage and dairy applications. Both liquid- and powdered-natural color
blends will be displayed in numerous shades of red, orange, yellow, green,
blue and purple.
Elderberry Juice Concentrates and Annatto
Extracts representing new product lines acquired from Artemis International
and Dinesen Trading Co. — D.D. Williamson & Co. Inc., 1901 Payne
Street, Louisville, Ky. 40206; 502/895-2438; caramel.com.
Passion fruit flavors
Robertet Flavors Inc. introduced new passion fruit
flavors that add exotic flair to new product developments. The flavor
profiles include: Passion Fruit, Passion Fruit Grape, Passion Fruit Mango
and Passion Fruit Orange. Robertet Flavors utilized natural aromatics to
recreate the flavor profiles. — Robertet Flavors Inc., 10 Colonial
Drive, Piscataway, N.J. 08854; 732/981-8300; robertet.com.
Organic certified
X Café LLC is now able to offer organic coffee
in extract form. The company recently was certified organic by Organic
Certifiers, an accredited firm under the USDA National Organic Program.
This certification allows X Café to provide organic coffee extract
by special customer request in either bag-in-box for beverage or totes for
ingredient use. Any coffee available as an organic may be converted to
liquid form at X Café’s recently certified facility. The
shelf-stable products include 30-to-1 to 50-to-1 ratios, Medium Roast and
Dark Roast, caffeinated and non-caffeinated versions. In addition,
proprietary custom blends are also available. — X Café LLC, 104 Merriam Road, Princeton,
Mass. 01541; 877/492-2331; x-cafe.com.
Natural red
LycoRed Corp. received FDA approval for the use of Tomat-O-Red, natural tomato lycopene, as a food
coloring. The approval allows LycoRed to market natural lycopene as a
colorant for foods and beverages. The natural colorant provides various
shades of red. Tomat-O-Red is ready-to use, highly stable under a wide range of
temperatures and the color does not shift with changes in pH. The color is
available as a liquid dispersion or a cold-water dispersible powder.
Tomat-O-Red can be used to color a variety of beverage products, including
dairy. Tomat-O-Red is produced with lycopene extracted from non-GMO,
lycopene-rich tomatoes. — LycoRed Corp., 333-A, Route 46 West, Suite 230,
Fairfield, N.J. 07004; 877/592-6733; lycored.com.
Growth in flax consumption
Acatris recently presented information regarding the
growth of dietary supplements containing standardized flax lignan
ingredients and the increased health benefits being associated with flax
lignan consumption. The presentation was part of the Functional Foods &
Nutraceuticals web-based seminar “Focus on Flax Lignans and the EFA
Category.” According to presenter Kelley C. Fitzpatrick, Flax Canada,
growth in the specialty supplement category, including flax lignan products
was up 8.1 percent overall in 2004 vs. 2003. Specialty supplements
increased to more than $2.9 billion in annual sales in 2004, and while
results from 2005 have not yet been calculated, continued growth is expected.
“SDG, the main flax lignan has been part of the
human diet for centuries. It’s bioavailability and health benefits
are well documented,” said Jocelyn Mathern, R.D. and technical
specialist for Acatris Inc. “The number of products including
standardized flax lignans and targeting specific health benefits have seen
tremendous growth in the last four to five years, including products
focusing on women’s health, prostate health and breast health. These
products help bring this essential nutrient, flax lignans, to consumers looking for targeted health benefits.” — Acatris Inc., 3300 Edinborough Way, Minneapolis, MN
55435; 952/829-2414; acatris.com.
Fortitech covers Asia
Fortitech Asia Pacific
showcased its latest trends and food fortification initiatives at Food
Ingredients China (FIC) 2006, the largest food industry trade show in Asia.
Fortitech demonstrated how custom nutrient premixes can be successfully
incorporated into applications, increasing nutrient value to consumers and
product value for manufacturers. Applications included three complete
healthy beverage concepts, a fortified snack seasoning, vitamin/mineral
supplements and a fortified confection. —
Fortitech, Inc., 2105 Technology Drive, Schenectady, N.Y. 12308;
518/372-5155; fortitech.com.
Cardio health
According to Natural Health Science, Coenzyme Q10
(CoQ10) and pine bark extract work symbiotically in promoting
cardiovascular health. In research cited by the company, patients
supplemented with Pycnogenol pine tree bark extract and CoQ10 benefited
from the collaborative antioxidant effects. CoQ10 supports healthy heart
and blood vessel function, while Pycnogenol supplies proanthocyanidins,
which provide antioxidant protection. The company offers Pycnogenol in more
than 400 dietary supplements, multi-vitamins and health products worldwide. — Natural Health Science Inc., 5 Marine View Plaza,
Suite 403, Hoboken, N.J. 07030; 877/369 9934.