Innovative Beverage Group Holdings Inc., Houston, entered into an agreement with Volunteer Distributing Co., Dresden, Tenn., a distributor of beer brands including Budweiser, to expand the reach of the company’s relaxation beverage, drank, to five counties in the western Tennessee region.
“drank is such a unique product that’s currently not being sold in our area, so we think this is the perfect opportunity for us to expand our non-alcohol section, by introducing this hot new product to our consumers,” said Randy Gregory, Volunteer Distributing Co.’s general manager, in a statement. “This Extreme Relaxation beverage has caused a real buzz amongst distributors and thirsty consumers alike. By stocking this industry leading product, we hope that we can help our customers relax by putting drank into the hands of consumers throughout the western Tennessee region.”