Beverage News

Korbel California Champagne awards girls getaway trip

Five friends win trip to Korbel Winery
September 3, 2013

Korbel California Champagne, a brand of F. Korbel & Bros., Guerneville, Calif., announced the winners of its Korbel Mimosa Girls Getaway contest, which asked women to submit a toast about their friendships explaining why their groups of friends should be chosen to win the ultimate girls getaway to the Korbel Winery in Sonoma County, Calif.


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Mountain Dew, Doritos to host Every 2 Minutes auctions

Brands give fans the chance to bid for Xbox One systems
September 3, 2013

This fall, Purchase, N.Y.-based PepsiCo’s Mountain Dew and Doritos brands will give fans a chance to bid on thousands of Xbox One entertainment systems through their "Every 2 Minutes" online auction experience.


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Starbucks reinstates Pumpkin Spice Latte for 10th anniversary

More than 200 million Pumpkin Spice Lattes have been purchased since its inception
September 3, 2013

With fall approaching, Seattle-based Starbucks Coffee Co. is bringing back its seasonal Pumpkin Spice Latte (PSL) for the 10th consecutive year.


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Sunny Sky Products acquires Turbo Energy Drink

Agreement expands Sunny Sky’s bar and nightclub presence
August 28, 2013

Sunny Sky Products LLC, a Houston-based manufacturer and distributor of specialty dispensed beverages, completed the acquisition of Turbo Energy Drink LLC, Redmond, Wash., in an all-cash transaction. According to Sunny Sky, the acquisition will expand distribution of its beverage offerings further into the on-premise channel — particularly into bars and nightclubs.


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Absolut collaborates with emerging artists for interactive outdoor art exhibit

Open Canvas inspires artists to depict the message “The Future is Yours to Create”
August 27, 2013

Through Absolut’s Open Canvas initiative, the Purchase, N.Y.-based brand of Pernod Ricard USA invited more than 15 emerging artists to transform Divisadero Street in San Francisco into a public interactive art exhibit. From coast to coast, Absolut is working to inspire creative risk-taking by collaborating with local artists to transform entire street blocks into pieces of art. The initiative first launched in Williamsburg, a neighborhood in Brooklyn, N.Y., earlier this summer and now is available for local San Francisco passers-by to interact with and enjoy through Sept. 1.


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Starbucks opens first café in Colombia

Public-private partnership with USAID will increase Colombian coffee yields, enhance economic opportunities for Colombian farmers
August 27, 2013

Starbucks Coffee Co., Seattle, announced that it will open its first café in Colombia next year, expanding the company’s longstanding relationship with Latin America and its 42-year heritage with Colombian coffee farmers.


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Workplace productivity declines before holiday weekend, survey finds

National poll conducted on behalf of Red Bull shows energy is primary obstacle to productivity
August 26, 2013

A national poll of U.S. workers conducted by Harris Interactive, Rochester, N.Y., on behalf of Santa Monica, Calif.-based Red Bull North America found that lack of energy is a primary obstacle to productivity in the workplace. In fact, 4 percent of American employees report tiring after just one hour of work, and employed adults between the ages of 18 and 54 are three times more likely than those ages 55 and older to start feeling less productive within the first three hours of their workdays, it reports.


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Ciroc, Sean ‘Diddy’ Combs introduce amaretto-flavored vodka

New product joins existing Peach, Coconut and Red Berry flavors
August 26, 2013

Through a strategic alliance between Ciroc and musical artist Sean “Diddy” Combs, brand owner Diageo plc, London, introduced Ciroc Amaretto.


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Wat-aah! to sponsor ‘Songs For A Healthier America’ program

Functional water brand partners with Hip Hop Public Health, Partnership for a Healthier America
August 23, 2013

New York-based functional water brand Wat-aah! announced its role as presenting sponsor of the "Songs for a Healthier America" program, which will be produced by Hip Hop Public Health (HHPH), and Washington, D.C.-based The Partnership for a Healthier America (PHA), whose honorary chairwoman is First Lady Michelle Obama.


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About.com releases beer market infographic

Graphic highlights ingredients, consumption and nutrition
August 21, 2013

The New York Times Co.’s About.com, a website that provides consumers with information on numerous topics, released an infographic detailing aspects of the American beer market.


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International Pineapple Day at Bahama Breeze

In celebration of International Pineapple Day on April 2, Bahama Breeze locations across the country invited the media and consumers to celebrate with cocktails that feature the tropical flavor of the pineapple. (Photos by Liz Parker and Jennifer Haderspeck)

10/10/13 2:00 pm EDT

Ditch the weighting agents: A cost effective solution for delivering flavors and actives

Available On Demand Learn how to reduce costs and energy use by enabling high oil load emulsions, eliminating the need for weighting agents like brominated vegetable oil (BVO).

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