Packaging Material

Trend articles and new products covering containers, labels, secondary packaging and more.

ARTICLES

SKU proliferation, customization trends impacting caps and closures

Beverage-makers use caps and closures to convey branding
Closure placement in bottling might be at the end of the line, but if you overlook the smallest of marketing billboards, manufacturing and product sales could fall flat from the start. The drink won’t fly off the shelf if a cap is too hard to open, a bad seal causes degradation, or powdered flavoring or additives don’t mix correctly.
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The Best Packages of 2014

Readers name Cascade Ice's can-sized bottle as top package

According to Beverage Industry’s Best Packages of 2014 survey, portion-controlled sizes, specialty inks and a “personal” touch can give brands a leg up in the competitive beverage marketplace.


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Alternative packaging options appeal to on-the-go consumers

Pouches, cartons, aseptic containers and bag-in-box packages also meet needs of health- and eco-conscious consumers

In the beverage market, brand owners are changing the rules when it comes to packaging.


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Labels help beverages stand up to the competition

Upscale shrink-sleeve, pressure-sensitive and paper labels support product differentiation

Some consumer packaged goods products take a cue from their competitors and play it safe at retail by blending in. But in the increasingly competitive beverage space, many brands are daring to be different.


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PMMI study details beverage packaging trends, demands

Plastic leads as most popular packaging material, report notes

The beverage packaging industry in North America is expected to reach $26.3 billion in 2015, with plastic bottles leading the way in popularity, according to Reston, Va.-based PMMI’s new report "Beverage Packaging – An Industry Assessment," which is scheduled for release next month.


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What consumers want from secondary packaging

Paperboard, shrink films, ring carriers complement primary packaging

Batman has Robin, Andy Taylor has Barney Fife, Han Solo has Chewbacca, and Pinocchio has Jiminy Cricket. While sidekicks might be the background character in all of these famous duos, secondary packaging has more of a spotlight position in its role as primary packaging’s sidekick.


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Thermochromic, photochromic inks aid in shelf differentiation

Beverage brands should aim for 'theater in the hand' packaging experience

For many people, getting “inked” is a way to express their individuality. Although not quite the same as tattoos, inks and coatings in the beverage industry can be an important element to help brand owners set their products apart on the store shelf.


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The challenges of PET packaging design in the beverage industry

Plastic offers flexibility, sustainability for brand owners

Why do shoppers choose to buy one drink instead of another in a supermarket? Is it the design, the brand, the label, the package material or the drink itself? For most consumers, the reality is that the final decision often is the result of several considerations.


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Using packaging shape to create beverages that stand out

Focus on imagery can help attract ethnic consumers

Using body language, people can express themselves in a variety of ways without saying a word. Likewise, packaging offers its own form of “body language” to attract shoppers upon first glance. New York-based 4sight Inc. refers to this as “form language.”


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Beverage-makers find key benefits in plastic, aluminum and glass materials

Primary packaging materials offer sustainability, taste, protection benefits

In the “Wizard of Oz,” among the many concerns that Dorothy encounters on her quest for home is the musically entertaining “lions and tigers and bears, oh my.” Although not potentially threatening like wild animals, a trio of options often presents itself to beverage manufacturers in the form of packaging: plastic, aluminum and glass, oh my.


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EVENTS

Industry

The Packaging Conference

2/2/15
Atlanta, GA
United States

The Packaging Conference is dedicated to bringing leading-edge technology and market information to packaging supply chain participants in the beverage, food, household/industrial/agricultural chemicals, personal care, pharmaceuticals industries and more.

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Industry

Anuga FoodTec

3/24/15
Cologne
Germany

Anuga FoodTec covers all aspects of food production including machines and systems, packaging materials, analytics, ingredients and services.

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Industry

Paperboard Packaging Council Spring Meeting

4/8/15
Salt Lake City, UT
United States

The Paperboard Packaging Council (PPC) will host its 2015 Spring Outlook and Strategies Conferences April 8-10 in Salt Lake City.

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Industry

Global Pouch Forum

6/10/15
InterContinental Miami
100 Chopin Plaza
Miami, FL
United States

The Global Pouch Forum is the largest conference focused on pouch formats in packaging and their growth prospects worldwide, attracting an audience of more than 500 attendees in 2013.

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Industry

Best of Food & Beverage Packaging

10/28/15
The Hyatt Lodge at McDonald's Campus
2815 Jorie Blvd.
Oak Brook, IL
United States

Best of Food and Beverage Packaging 2015 brings together the best ideas from brand owners, packagers, and marketers on how to make your packaging compelling enough for consumers to buy your product.

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Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI January 2015 cover

2015 January

The January 2015 Beverage Industry includes a cover story on our bottler of the year, Pepsi-Cola Bottling Co. of Luverne, as well as articles about juice drinks, the 2015 New Product Development Outlook, and more. Check it out today!

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Flavors

What anticipated top-selling flavor do you think will be the most successful in 2015?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!