Caliwater Cactus Water, Los Angeles, unveiled two new flavors, Cactus + Peach and Cactus + Berry. Both new flavors contain Prickly Pear Extract, are Non-GMO Project verified, not from concentrate and contain zero added sugar.
With awards-show season upon us, many consumers are eagerly awaiting to hear which shows, movies, actors, directors and more will take home the coveted prizes. For the readers of Beverage Industry, the wait is over.
Three varieties of limited-edition ales to be released throughout 2016
February 2, 2016
Redd’s, a brand Chicago-based MillerCoors, the U.S. joint venture between SABMiller and Molson Coors Brewing Co., unveiled its new Limited Pick, a series of special-release ales that will be available for a limited time.
IRI data details CPG categories most impacted by the game
February 2, 2016
Information Resources Inc. (IRI), Chicago, released data detailing the sales lift of various food, beverage and consumer product categories that are most impacted by pre-game preparations and shopping sprees for the Super Bowl.
Pure Leaf Iced Tea, a product of The Pepsi Lipton Tea Partnership, Purchase, N.Y., announced the launch of its Pure Leaf Tea House Collection, a super-premium line of the organic tea leaves brewed with fruits and herbs. In addition to its Pure Leaf Tea House Collection, the brand is building on its Unsweetened Iced Tea by launching two new flavors — Unsweetened Black Tea with Lemon and Unsweetened Green Tea — giving consumers more zero-calorie options that don't sacrifice on taste, the company says.
Next month, for the first time, Diet Coke, a brand of Atlanta-based The Coca-Cola Co., will be available in millions of unique package designs with the launch of the Diet Coke It’s Mine program, the company says. The initiative, a continuation of the brand’s Get A Taste campaign, launches Feb. 1.
New craft beers feature nitrogen instead of carbonation
January 25, 2016
After experimenting with countless iterations and test batches in the nano-brewery at the Sam Adams Boston Brewery, the brewers at Boston-based The Boston Beer Co. announced the release of the first three brews from the Samuel Adams Nitro Project: Nitro White Ale, Nitro IPA and Nitro Coffee Stout.
In an effort to encourage consumers to add more joy and wellness to their life, Evolution Fresh, a wholly owned subsidiary of Seattle-based Starbucks Coffee Co., has declared Jan. 26 as the first-ever National Green Juice Day. To celebrate, Evolution Fresh is teaming up with on-demand delivery service Postmates to deliver free Green Juice Breaks, a three-pack of 15.2-ounce, cold-pressed, high-pressure processed (HPP) Sweet Greens and Lemon juices, to consumers in 15 cities, the company says.