Musical and cultural icons Dr. Dre and Snoop Dogg kicked off the rollout of Gin & Juice By Dre and Snoop, the first ready-to-drink product from their new premium spirits company, with a surprise performance at the Super Bowl after party in Las Vegas.
Chivas Brothers’ Longmorn, a Scotland Speyside single malt Scotch, announced the U.S. release of its Longmorn 18-Year-Old and 22-Year-Old single malt expressions.
Absolut, a brand of Pernod Ricard USA, New York, is entering the ready-to-serve (RTS) category with its new Absolut Cocktails line with flavors Vodka Mojito and Raspberry Lemonade.
Looking forward, Drizly highlights which drinks trends are poised to have the biggest impact on the beverage alcohol industry, surveying 1,000 adults about the drinks they plan to purchase most in 2024.
Born 300 years ago under the sign of the Dragon, Rémy Martin honors the Dragon’s return with a special Lunar New Year limited edition collection to commemorate three centuries of excellence and savoir faire.
Bogle Family Wine Collection announced the release of Element[AL] Wines, a wine brand with 750-ml aluminum wine bottles that are lightweight, infinitely recyclable, and are made in the shape of a traditional wine bottle.