Wine & Spirits

-196 Vodka Seltzer adds Green Tea Variety Pack

Thu, 30 Jul 2026 10:00:00 -0400

As consumer demand for hard teas and non-carbonated RTDs continue to rise, -196 Vodka Seltzer is expanding their portfolio with the launch of their Green Tea Variety Pack.

RTD cocktails, seltzers prove to be prominent

alversonc@bnpmedia.com (Chloe Alverson) — Thu, 30 Jul 2026 00:00:00 -0400

The ready-to-drink (RTD) cocktail and seltzer category remains popular with consumers for factors such as convenience and flavor, experts share.

Destilería Serrallés Don Q Reserva, Don Q Reserva Especial

Thu, 30 Jul 2026 00:00:00 -0400

Destilería Serrallés, producer of Don Q, introduced Don Q Reserva and Don Q Reserva Especial, two new expressions that expand its premium rum portfolio.

Riboli Family Wines Hugo Spritz

Tue, 28 Jul 2026 00:00:00 -0400

Riboli Family Wines announced the expansion of its premium ready-to-serve brand, Spritz Del Conte, with the launch of Hugo Spritz.

Smirnoff Ice to make GUINNESS WORLD RECORDS attempt

Mon, 27 Jul 2026 12:00:00 -0400

America’s 250th celebration is not over yet, and Smirnoff Ice is keeping the party going in the most summer-ready way possible: with Red, White & Berry, hot dogs and a shot at history.

Sauvy B combines Sauvignon Blanc spritz with electrolytes

Fri, 24 Jul 2026 12:00:00 -0400

Joel Gott Wines announced the launch of Sauvy B, a new Sauvignon Blanc spritz with electrolytes that brings together wine, spritz culture and functional refreshment in one ready-to-drink can.

Korbel Blackberry Brandy

Fri, 24 Jul 2026 09:17:00 -0400

Korbel California Brandy announced the launch of its bold new flavored spirit: Korbel Blackberry Brandy.

Tequila CAZADORES Pineapple Infused Tequila

Wed, 22 Jul 2026 00:00:00 -0400

Tequila CAZADORES, the award-winning premium tequila rooted in the Highlands of Jalisco, announced a new expansion of its 100% agave portfolio with CAZADORES Pineapple Infused Tequila.

Maker's Mark launches airport-exclusive series

Fri, 17 Jul 2026 10:00:00 -0400

Maker's Mark announced a global travel retail exclusive series featuring custom, city-inspired labels designed by acclaimed artist Alexandra Pacula.

Fireball drops Fireball Sneaks, Stash Flask

Fri, 17 Jul 2026 00:00:00 -0400

Fireball Cinnamon Whisky, Louisville, Ky., is rewriting the rules of footwear with the launch of Fireball Sneaks, limited-edition sneakers featuring a custom-built compartment designed to hold the brand’s new Stash Flask.

2026 State of the Beverage Industry: Preference shifts impact spirits, wine markets

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Thu, 16 Jul 2026 00:00:00 -0400

This year’s State of the Industry report on the U.S. spirits and wine markets highlights the challenges as both navigate evolving alcohol preferences for consumers.

Owl’s Brew Functional Non-Alcoholic Mixers

Thu, 16 Jul 2026 00:00:00 -0400

Owl’s Brew is expanding into a new category with the launch of Functional Non-Alcoholic Mixers, cocktail and mocktail mixers made with real fruit juice, botanicals and tea.

Seagram’s 7 Crown Apple Pie

Tue, 14 Jul 2026 00:00:00 -0400

Seagram’s 7 Crown Blended Whiskey unveiled Seagram’s 7 Crown Apple Pie, a seasonal flavor from the whiskey brand.

el Jimador Tequila Spritz

Fri, 10 Jul 2026 00:00:00 -0400

Brown-Forman announced the national launch of el Jimador Tequila Spritz, a new ready-to-drink (RTD) canned cocktail.

Hornitos Tequila, Jarritos collab on flavor pack

Thu, 09 Jul 2026 10:00:00 -0400

Hornitos Tequila and Jarritos announced the launch of their collaboration with the new Margaritos Flavor Pack, a limited-edition variety pack that brings together two of Mexico’s most beloved brands.

BuzzBallz unveils Tropic Tang flavor, ‘Twangy Chapz’ contest

Wed, 08 Jul 2026 00:00:00 -0400

To celebrate the launch of Tropic Tang, BuzzBallz is saddling up with Twangy Chapz. The Twangy Chapz feature orange faux suede with matching fringe and yellow accents, a handcrafted pop-tab belt buckle, and built-in side saddles capable of holding up to six Tropic Tang BuzzBallz.

Plymouth Honey Gin

Wed, 08 Jul 2026 00:00:00 -0400

Plymouth Gin, a historic English gin crafted at the Black Friars Distillery since 1793, announced the U.S. launch of Plymouth Honey.

Avaline releases limited-edition label with artist Marcelo Gomes

Wed, 01 Jul 2026 10:00:00 -0400

Avaline’s French Rosé debuted a limited-edition label featuring a photograph by Paris-based artist Marcelo Gomes.

Casa Maestri Dubai Chocolate Pistachio Cream

Wed, 01 Jul 2026 00:00:00 -0400

Casa Maestri, NOM 1438, announced the launch of its newest innovation: Dubai Chocolate Pistachio Cream, a luxurious tequila-based cream liqueur.

Rancho La Gloria’s Rocket Pop Margarita

Mon, 29 Jun 2026 00:00:00 -0400

As the nation prepares for America's 250th birthday, Rancho La Gloria is bringing nostalgia with the return of its Rocket Pop Margarita.

Johnnie Walker unveils Blue Label NYC Championship Limited Edition Design

Fri, 26 Jun 2026 10:00:00 -0400

Johnnie Walker unveiled the Blue Label NYC Championship Limited Edition Design.

Zing Zang Espresso Martini Mix

Thu, 25 Jun 2026 00:00:00 -0400

Zing Zang, a leader in premium cocktail mixers, introduced Espresso Martini Mix crafted with real coffee and cocoa bitters.

Sazerac unveils three new ready-to-drink cocktail brands

Wed, 24 Jun 2026 11:10:00 -0400

Sazerac Co., Louisville, Ky., announced the national launch of three new ready-to-drink (RTD) cocktail brands, demonstrating the company’s continued investment in one of beverage alcohol’s fastest-growing categories.

Empress 1908 Original Gin

Mon, 22 Jun 2026 00:00:00 -0400

Empress 1908 Gin, a brand of Milestone Brands, announced the first-ever U.S. availability of its signature Empress 1908 Original Gin.

Piper-Heidsieck Champagne unveils Marilyn Monroe Cuvée bottle

Thu, 18 Jun 2026 10:00:00 -0400

In celebration of the centennial of Marilyn Monroe's birth, Piper-Heidsieck Champagne unveiled a limited-edition cuvée honoring the historic bond between the French House and the Hollywood legend.

Mission Craft Cocktails Tamarind Margarita

Thu, 18 Jun 2026 00:00:00 -0400

Mission Craft Cocktails announced the newest addition to its award-winning collection of bar-strength, ready-to-drink cocktails: the Tamarind Margarita.

Jägermeister Orange

Tue, 16 Jun 2026 00:00:00 -0400

Jägermeister unveiled Jägermeister Orange, a new expression crafted for a new era of socializing, it says.

Convida Rosado and Blanco wines

Fri, 12 Jun 2026 00:00:00 -0400

Treasury Wine Estates (TWE) announced the launch of Convida, a wine brand rooted in Latino traditions and shared experiences that bring a vibrant energy to wine culture, it says.

BACARDÍ Gold Rum celebrates global football with collectible bottle

Thu, 11 Jun 2026 10:00:00 -0400

With global football excitement building and fans preparing for watch parties and celebrations, BACARDÍ unveiled a limited-edition BACARDÍ Gold Rum collectible bottle.

High Noon Transfusion

Wed, 10 Jun 2026 00:00:00 -0400

High Noon unveiled High Noon Transfusion, its first-ever limited flavor drop, adding one of golf’s most iconic serves to the brand’s portfolio, it says.