Wine & Spirits

Piper-Heidsieck Champagne unveils Marilyn Monroe Cuvée bottle

Thu, 18 Jun 2026 10:00:00 -0400

In celebration of the centennial of Marilyn Monroe's birth, Piper-Heidsieck Champagne unveiled a limited-edition cuvée honoring the historic bond between the French House and the Hollywood legend.

Mission Craft Cocktails Tamarind Margarita

Thu, 18 Jun 2026 00:00:00 -0400

Mission Craft Cocktails announced the newest addition to its award-winning collection of bar-strength, ready-to-drink cocktails: the Tamarind Margarita.

Jägermeister Orange

Tue, 16 Jun 2026 00:00:00 -0400

Jägermeister unveiled Jägermeister Orange, a new expression crafted for a new era of socializing, it says.

Convida Rosado and Blanco wines

Fri, 12 Jun 2026 00:00:00 -0400

Treasury Wine Estates (TWE) announced the launch of Convida, a wine brand rooted in Latino traditions and shared experiences that bring a vibrant energy to wine culture, it says.

BACARDÍ Gold Rum celebrates global football with collectible bottle

Thu, 11 Jun 2026 10:00:00 -0400

With global football excitement building and fans preparing for watch parties and celebrations, BACARDÍ unveiled a limited-edition BACARDÍ Gold Rum collectible bottle.

High Noon Transfusion

Wed, 10 Jun 2026 00:00:00 -0400

High Noon unveiled High Noon Transfusion, its first-ever limited flavor drop, adding one of golf’s most iconic serves to the brand’s portfolio, it says.

BeatBox drops Coconut Breeze flavor

Tue, 09 Jun 2026 14:00:00 -0400

BeatBox Beverages is bringing vacation mode just in time for summer with the nationwide launch of Coconut Breeze, a new limited-time-only flavor that delivers a tropical-inspired escape, it says.

Bulleit Bourbon Mesquite Smoked Malt

Mon, 08 Jun 2026 00:00:00 -0400

Bulleit Frontier Whiskey announced the launch of Bulleit Bourbon Mesquite Smoked Malt Kentucky Straight Bourbon Whiskey, a limited-time release made with an experimental mashbill that explores new frontiers in bourbon-making.

Cuervo Tequila launching new canned cocktails

Fri, 05 Jun 2026 10:00:00 -0400

Cuervo announced the launch of new Cuervo Canned Cocktails. Featuring four flavors, the cocktails are available in eight-can variety packs and single-flavor four-packs.

Zing Zang celebrates America’s 250th anniversary

Fri, 05 Jun 2026 10:00:00 -0400

Zing Zang is commemorating America’s upcoming 250th anniversary with a limited-edition red, white and blue bottle celebrating the nation’s milestone and summer cocktail culture.

Maker’s Mark honors America, benefits veterans with bottle release

Thu, 04 Jun 2026 10:00:00 -0400

Maker’s Mark unveiled a limited-edition bottle honoring America’s 250th anniversary. The release features the brand's signature hand-dipped red wax, accented with a white wax dip and a blue rendition of its iconic seal.

Tabor Hill Winery reinforces Michigan wine country roots

alversonc@bnpmedia.com (Chloe Alverson) — Thu, 04 Jun 2026 04:00:00 -0400

By pairing elevated designs with wines that continue to resonate with a broad audience, the marketing project manager says Tabor Hill is creating a unique bridge between accessibility and premium positioning.

PATRÓN 100

Thu, 04 Jun 2026 00:00:00 -0400

PATRÓN Tequila announced the launch of PATRÓN 100, a 100 proof, small-batch expression handcrafted through 100% tahona stone production to deliver 100% of the full agave character, it says.

Bright State Functional Wines

Tue, 02 Jun 2026 00:00:00 -0400

Bright State debuted a new line of low-alcohol wines made with vitamins, botanicals and herbs.

Evan Williams Bourbon releases licensed America250 bottles

Fri, 29 May 2026 10:00:00 -0400

Evan Williams Kentucky Straight Bourbon Whiskey announced a new series of officially licensed America250 commemorative products in celebration of the United States’ 250th anniversary.

Daily’s Cocktails Frozen Spiked Strawberry Lemonade, Spiked Iced Tea Lemonade

Thu, 28 May 2026 00:00:00 -0400

Daily’s Cocktails, a brand of Harvest Hill Beverage Co., introduced two refreshing additions to its lineup: Spiked Strawberry Lemonade and Spiked Iced Tea Lemonade.

CHANDON Spritz collection

Tue, 26 May 2026 00:00:00 -0400

CHANDON announced the launch of the CHANDON Spritz collection, a new trio of ready-to-serve sparkling cocktails, offering a range of flavors and intensity levels, it notes.

Good Boy Vodka grows with intention, authenticity

alversonc@bnpmedia.com (Chloe Alverson) — Fri, 22 May 2026 05:00:00 -0400

The spirits-based brand is built on vodka and offers flavor-forward, easy-drinking cocktails that align with what today’s consumers are looking for, says Good Boy's founder and CEO.

Contraction continues to hit spirits, wine markets

Thu, 21 May 2026 15:30:00 -0400

The U.S. beverage alcohol industry remains in a continued contraction across core spirits and wine, according to first quarter SipSource data from Wine & Spirits Wholesalers of America (WSWA).

High West sets the stage for distilling

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Thu, 21 May 2026 00:00:00 -0400

High West Distillery brings its specialized whiskies to enthusiast as it celebrates 20 years of whiskey blending.

Maker’s Mark The Stewards Release

Thu, 21 May 2026 00:00:00 -0400

Maker’s Mark announced the 2026 release of its Wood Finishing Series: The Stewards Release, inspired by the distillery’s operations teams who guide the bourbon’s journey from first fermentation to final bottling.

Blue Run Spirits, Indianapolis Motor Speedway release collector’s bottle

Tue, 19 May 2026 12:00:00 -0400

Blue Run Spirits announced an Indiana-exclusive, limited-edition release of its award-winning Kentucky Straight High Rye Bourbon Whiskey in collaboration with the iconic Indianapolis Motor Speedway (IMS).

Rémy V

Tue, 19 May 2026 00:00:00 -0400

The House of Rémy Martin announced the launch of Rémy V, a modern white spirit distilled from 100% French grapes.

The Myth of Inevitable Decline

Thu, 14 May 2026 16:00:00 -0400

In the beverage industry, a category spikes, innovation floods in, shelves fill up and decline is inevitable. The only question is when. But what if that assumption is wrong?

Johnnie Walker Black Cask Blended Scotch Whisky

Thu, 14 May 2026 00:00:00 -0400

Johnnie Walker unveiled Johnnie Walker Black Cask Blended Scotch Whisky, bringing together the character of American whiskey refined through the craftsmanship of Scotland, it says.

Sazerac acquires equity stake with SIPMARGS

Wed, 13 May 2026 12:00:00 -0400

Sazerac announced its exclusive distribution relationship with SIPMARGS, the ready-to-drink sparkling Margarita brand backed by Alix Earle and Palm Tree Crew, among other notable names.

The Wonderful Co., Southern Glazer’s expand wine distribution agreement

Wed, 13 May 2026 07:00:00 -0400

The Wonderful Co.’s wine business announced the expansion of its long-standing relationship with Southern Glazer’s Wine & Spirits, marking a significant step forward in its national distribution strategy.

Banfi La Pettegola Rosé Toscana IGT

Tue, 12 May 2026 00:00:00 -0400

Banfi introduced the newest addition to its acclaimed La Pettegola portfolio: La Pettegola Rosé Toscana IGT.

Jameson launches limited-edition MLS bottles

Fri, 08 May 2026 10:00:00 -0400

As the Official Whiskey of Major League Soccer (MLS), Jameson is giving consumers a new way to show love for their home teams with a limited-edition bottle collection created in partnership with the brand’s partner MLS clubs.

On The Rocks Passion Fruit Margarita, Sparkling Watermelon Margarita

Wed, 06 May 2026 00:00:00 -0400

On The Rocks Bartender Created Cocktails announced the launch of two new expressions: On The Rocks Passion Fruit Margarita and On The Rocks Sparkling Watermelon Margarita.