Renaissance Schaumburg hosted a red wine pairing event to teach novice wine drinkers and wine experts to make the best food and wine pairings on Jan. 15, 2014, in Schaumburg, Ill. Chef James Papadopoulos of Sam & Harry’s Steakhouse presented bite-sized salmon, beef, cheese, and beet dishes for pairing with four different Cabernet Sauvignons and a Chardonnay white wine. (Photos by Jennifer Haderspeck and Stephanie Cernivec)

Sailor Jerry spiced rum brand celebrated the 103rd birthday of its namesake, Norman “Sailor Jerry” Collins with tattoo giveaways in major U.S. markets on Jan. 14, 2014. The Chicago event was hosted at Emporium Arcade Bar in the city’s Wicker Park neighborhood. (Photos by Jennifer Haderspeck)

Brunswick’s Buffalo Grove and Tavern ‘45 host special guests at its VIP Preview Event on Oct. 14, 2013. The complimentary charity event benefited Clearbrook and the Special Olympics of Illinois. (Photos by Jennifer Haderspeck)

Newton Vineyards, a wine label imported by Moët Hennessy USA, partnered with Chef Michael Kornick to pair its unfiltered wines with exquisite dishes. (Photos by Jennifer Haderspeck)

Heineken’s Dos Equis brand partnered with RedEye Chicago to host the RedEye Masquerade Ball on Oct. 24, 2013, in Chicago. The event included masked attendees, culinary adventures and, of course, Dos Equis beer and Dos Equis cocktails. (Photos by Jennifer Haderspeck)

Scotch whisky brand Glenfiddich, a brand of William Grant & Sons Ltd., gives us a taste of its limited-edition 19 Year Old Age of Discovery whisky as well as its Glenfiddich 12 Year Old, 15 Year Old and 19 Year Old whiskies at Age of Discovery’s Chicago launch Nov. 7, 2013. (Photos by Jennifer Haderspeck)

Craft beer brand Baderbräu pairs its beers with bacon-infused dishes by Chef Monica Sharma at a special dinner Nov. 5, 2013, in Chicago. (Photos by Jennifer Haderspeck)

Related story: Baderbrau pairs craft beers with bacon

 Hendrick’s Gin invites consumers to experience the world inside its bottle.  (Photos by Jennifer Haderspeck) 

Related: http://www.bevindustry.com/articles/86845-showing-off-a-surreal-real

Denver-based burger chain Smashburger partnered with Chicago-based Goose Island, a brand of Anheuser-Busch, to create a burger and Goose Island beer pairing menu that is featured at many of the chain’s Chicago-area locations. (Photos by Jennifer Haderspeck)

Related: http://www.bevindustry.com/articles/86774-craft-beer-brands-highlight-food-pairings

Pre-Prohibition beer label Batch 19 celebrates Warner Brothers Entertainment’s “The Great Gatsby” movie with a 1920s speakeasy-style party on May 5, 2013, at Untitled in Chicago. (Photos by Jennifer Haderspeck)

Related: http://www.bevindustry.com/articles/86507-a-blast-from-the-past