D.G. Yuengling & Son Inc., Pottsville, Pa., launched "Make Your Day Golden," a new, fully integrated campaign in support of Yuengling Golden Pilsner; the brand's first new year-round product in 17 years. Yuengling Golden Pilsner was created by Yuengling's sixth generation of family members: Jen, Debbie, Wendy and Sheryl Yuengling.

Oakland United Beerworks, Oakland, Calif., launched its new brand/label. The new brand has evolved from Linden Street Brewery, which originated in 2009.

Narragansett Beer Co. added Bohemian Pils to its year-round lineup.