Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBooks
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORIES
    • Annual Manual
    • Contract Packaging Guide
    • Take a Tour
  • MORE
    • Classifieds
    • Channel Strategies
    • Newsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
Home » Authors » Barbara Harfmann

Barbara Harfmann

Barbara Harfmann, managing editor of Beverage Industry, visits beverage companies for cover stories and facility tours, and writes and edits for the magazine’s print and online components. She also represents the magazine at trade shows and events. She earned a Bachelor of Science in Mass Communications and Public Relations from Illinois State University.

Articles

ARTICLES

Grey Eagle Distributors Team

2017 Wholesaler of the Year: Grey Eagle Distributors

Midwest beverage distributor diversifies portfolio
Barbara Harfmann
September 15, 2017
Its rich history, diversified portfolio and commitment to providing best-in-class service to its customers are among the reasons that Grey Eagle Distributors is Beverage Industry’s 2017 Wholesaler of the Year.
Read More

Wine and spirits companies educate consumers about careers options

500th student graduates from Moonshine University
Barbara Harfmann
September 15, 2017
There’s an old adage that talks about the need to never stop learning. In the wine and spirits industries, the adage holds true. On-premise, wine and food pairings continue to be a topic of conversation for many, myself included.
Read More
Nutraceuticals Tropical Turmeric Juices

Natural, clean-label trends drive upswing in botanicals

Botanicals add flavor complexity to RTD beverages
Barbara Harfmann
September 15, 2017
As more consumers take a back-to-nature approach to their health and nutrition, recognizable, plant-based botanical ingredients like green tea, guarana, turmeric, acai, vanilla and ginger are adding functionality, healthy hydration, natural caffeine and clean-label appeal to a variety of beverages.
Read More
Crown Equipment forklift

Data-driven intelligence guides forklifts

Alternative power options in demand, support sustainability goals
Barbara Harfmann
September 15, 2017
Forklifts have long been a staple in beverage warehouses. Yet, demand for new, sustainable technologies, like electric lift trucks, as well as the incorporation of the right combination of slotting and storage strategies to increase capacity and picking efficiency are driving the market.
Read More
Florida's Natural Lemonades

Citrus offers familiar taste in new products

Clean-label, plant-based citrus resonates with consumers
Barbara Harfmann
August 15, 2017
The familiarity and fresh-from-the-vine natural goodness of citrus fruits have been resonating with consumers for decades. Used as a single, recognizable ingredient in orange juice or lemonade, citrus ingredients are adding a refreshing, good-for-you boost to a wide variety of products and can be used alone or in combination with other flavors to deliver differentiated taste experiences. Experts note that citrus fruits like oranges, lemons, pineapples and grapefruits are a staple in juices, and also are proliferating in still and sparkling waters, sports beverages, energy drinks, ready-to-drink (RTD) teas, coffee, and beer. They also are used in combination to add a refreshing twist to even more beverage applications including spirits, mocktails and low-proof alcohol beverages, they add.
Read More
JBT corp automated guide vehicles AGV

Advanced technology drives automated guided vehicles

Speed, cost savings among benefits of infrastructure-free navigation
Barbara Harfmann
August 15, 2017
Although automated guided vehicles (AGVs) and automated guided carts (AGCs) have been in the market for more than 40 years, a renewed interest has emerged in “true robotic systems” that consistently and predictably transport loads of materials to places that might otherwise be serviced by manually driven forklift trucks, conveyors or manual cart transport, experts say. “Interest is soaring,” says Laura McConney, marketing coordinator at JBT Corp., Chalfont, Pa. “Customers no longer wonder whether they should install AGVs. They know they need them and just want to develop the best implementation plan. Customers are well beyond considering beta site testing and have moved onto enterprise-wide deployments.
Read More

Innova Market Insights showcases rise of plant-based products at IFT

Welch’s new packaging highlights benefits of Concord grape juice on heart health
Barbara Harfmann
August 15, 2017
When it comes to new products in the beverage market, finding drinks that are both healthy and functional is a priority for many consumers, myself included. At the recent Institute of Food Technologists (IFT) Annual Conference and Expo in Las Vegas, many exhibitors showcased new ingredients and flavors, clean-label applications, sugar-reduction solutions, and plant-based products that support enhanced performance, cognitive and digestive health, and much more.
Read More
Salute American Vodka

Salute American Vodka gives back to veterans

To date, $60,000 from brand sales has supported veterans
Barbara Harfmann
August 10, 2017
With its red, white and blue packaging and USA-CERTIFIED label from Made in USA Industries, a third-party verification company, Salute American Vodka’s patriotic perspective runs deeper than a business mantra. Founded in 2012 by entrepreneur Pete Kelly as a means of “paying it forward” to U.S. veterans struggling with unemployment, homelessness and post-traumatic stress, the self-titled brand and company donates the first dollar of every bottle sold to nonprofit organizations that provide programs and services for veterans and other American heroes.
Read More

Aardvark’s Straws on Demand campaign encourages use of biodegradable straws

Foodservice outlets ‘go green’ for health, safety of planet
Barbara Harfmann
July 14, 2017
Having been to Alaska on three occasions, I couldn’t help noticing that the beautiful glaciers have receded more with each time I visited, which is impacting wildlife, oceans and the overall environment.
Read More
Sunlight cream soda

Secondary packaging offers brand visibility, convenience

Flexible packaging formats grow in importance
Barbara Harfmann
July 14, 2017
There’s an old adage that says not to judge a book by its cover. Yet, when it comes to beverage brands looking to stand out on store shelves, beverage-makers want consumers to do just that.
Read More
View All Articles by Barbara Harfmann
Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Woman in Coat
    Sponsored byApplied Food Sciences

    Opportunity for Hormone Support in Functional Beverages

Popular Stories

Airheads Soda

AIRHEADS enter beverage market

Pepsi Prebiotic Cola

Pepsi offers limited online release of Prebiotic Cola

loose leaf tea

Tea market evolves to meet wellness trends head-on

making connections webinar

Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing