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Avery Dennison helps wine and spirits brands encompass a broad range of designs through industry-leading experience with label designers in an effort to ensure brands have the right platform and production choices to enhance and visually impact their brand images. Its wine and spirit label solutions include a range of traditional, contemporary and specialty papers and films. From modern metalized or iridescent labels that exude a sense of style to a natural label that evokes an earth-friendly approach, Avery Dennison works with brands to identify the perfect label materials to express a unique story to current and potential customers.
When Rémy Martin, a brand of Paris-based Rémy Cointreau, first talked to specialist label converter Lithobru, Cognac, France, about its Coupe Shanghaï project, the challenge they presented was extremely demanding.
