Fundamental Beverages today announced the launch of Newground Hard Dutch Lattes, ready-to-drink malt beverages infused with real coffee or tea, Dutch cream and alcohol. Imported from Holland, the beverages are available in two unique and indulgent flavors: Hard Dutch Cafe Latte and Hard Dutch Chai Latte.
Flavored malt beverage brand creates faux luxury brand for mischievous gift givers
December 9, 2019
As a brand that is known for being both mischievous and fun, Smirnoff Ice, a brand of Diageo North America, Norwalk, Conn., has created the ultimate holiday present this holiday season: three different cardboard boxes that appear to contain luxurious home goods items and appliances, but actually contain a bottle of Smirnoff Ice premium flavored malt beverage.
Based on a historic recipe from the Revolutionary War era, the spirit is a 50:50 blend of Caribbean-aged rum and homegrown American rye whiskey and branded with the name of unsung Revolutionary War hero Hercules Mulligan.
The editors of Beverage Industry selected five innovators that it saw taking a step to push the boundaries of what today’s beverages can deliver to consumers.
In the first-ever release from the Fratelli Branca distillery, Milan, Italy, Branca USA, a New York-based import company, introduces Stravecchio Branca Italian Brandy to the United States.
Private label spirits line available in vodka, Canadian whisky, Irish whiskey
December 3, 2019
BJ’s Wholesale Club, Westborough, Mass., launched a premium spirits collection from the retailer’s exclusive brand, Wellsley Farms. BJ’s members can find the new spirits, which include vodka, Canadian Whisky and Irish Whiskey, in select BJ’s clubs now, just in time for holiday entertaining.
Cooper & Thief announced the release of its limited-edition holiday gift set. The Red Wine Blend Holiday Gift Pack is complete with a bottle of Cooper & Thief Red Wine Blend.
Just in time for the holidays, Ezra Brooks Kentucky Straight Bourbon and Saint Brendan’s Irish Cream released their 2019 special edition holiday packs.