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Home » Keurig Dr Pepper (KDP)

Articles Tagged with ''Keurig Dr Pepper (KDP)''

Keurig Dr Pepper launches corporate responsibility program

Commitments titled ‘Drink Well. Do Good.’
June 4, 2019

Less than a year since its merger, Burlington, Mass. and Plano, Texas-based Keurig Dr Pepper (KDP) announced a unified corporate responsibility (CR) program designed to deliver positive impacts, the company says. The new program – Drink Well. Do Good. –  was developed following extensive analysis across the company’s expansive hot and cold beverage operations and is focused on four areas: environment, supply chain, health and wellbeing, and communities, according to the company.

 


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RUNA Logo

RUNA, Keurig Dr Pepper enter distribution agreement

Contract brings organic energy drink to national level
April 2, 2019

RUNA Clean Energy, an organic energy drink made from the guayusa leaf, now is being distributed nationally by Keurig Dr Pepper (KDP), Plano, Texas, and Burlington, Mass., and other regional distributor partners. 


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Keurig Dr Pepper (KDP)

Keurig Dr Pepper announces 2018 results

Full-year financial results first released since merger
February 28, 2019

Keurig Dr Pepper Inc., Burlington, Mass., and Plano, Texas, reported financial results for the fourth quarter and full year ending Dec. 31, 2018, and provided guidance for adjusted diluted EPS growth for 2019 in line with the company's merger targets.   


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KDP to buy CORE Nutrition

CORE LLC to receive $525 million
November 21, 2018
Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, have entered into a definitive agreement to acquire CORE Nutrition LLC at a value of $525 million, or approximately $435 million net of anticipated tax benefits.
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Keurig Dr Pepper (KDP)

KDP, Danone Waters agree to distribution for evian

Agreement includes multi-outlets plus eCommerce
October 31, 2018

Keurig Dr Pepper (KDP) and Danone Waters of America (DWA) jointly announced today that KDP will sell, distribute and merchandise evian across the United States as part of a long-term master distribution agreement designed to accelerate the brand's growth. 


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DPS, Keurig announce finalized merger

New acquisition becomes KDP
July 3, 2018

Plano, Texas-based Dr Pepper Snapple Group Inc. (DPS) announced that its shareholders have approved two proposals to allow for the issuance of DPS common stock to the previously announced Agreement and Plan of Merger, the company said. The merger agreement, dated Jan. 29, 2018, says that DPS, Salt Merger Sub Inc. and Maple Parent Holdings Corp., the parent company of Keurig Green Mountain Inc., Waterbury, Vt., will share common stock, it adds.


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Keurig announces merger agreement with Dr Pepper Snapple

KDP’s pro forma combined 2017 annual revenues approximately $11B
January 29, 2018

Dr Pepper Snapple Group Inc., Plano, Texas, and Keurig Green Mountain Inc., Burlington, Mass., announced that the companies have entered into a definitive merger agreement to create Keurig Dr Pepper (KDP), a new beverage company of scale with a portfolio of iconic consumer brands and unrivaled distribution capability to reach virtually every point-of-sale in North America, the companies say. 


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Digital marketing goes beyond social media

Beverage brands offer differentiated digital marketing campaigns
Amanda Del Buono
September 15, 2017
Finding new ways to reach consumers in a crowded marketplace and digital world can be difficult. While sifting through my emails and news, I’m always intrigued by brands that are finding unique ways to utilize the digital world to connect and excite their consumers.
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Voss Waters

The Best Beverage Packages of 2016

Voss, Coca-Cola, Dr Pepper among Top 5 best packages
Amanda Del Buono
December 16, 2016
Packaging is a key marketing element for any beverage brand when launching a new product, a package redesign or for a marketing campaign.
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Dr Pepper label designs

Dr Pepper launches unique label designs

PET bottles feature limited-edition labels
July 15, 2016
Dr Pepper kicked off its Pick Your Pepper campaign with the release of hundreds of unique label designs on 20-ounce bottles of Dr Pepper.
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