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Home » contests

Articles Tagged with ''contests''

Big Red Soda partners with 'Transformers' for movie-themed packaging

Consumers can choose their side with Autobot, Decepticon cans
July 16, 2014

Big Red Soda is getting in on the action of summer movie “Transformers: Age of Extinction” with six limited-edition cans.


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Heineken releases city-themed six-pack

New packaging design encourages consumers to explore their cities
July 16, 2014

To kick off the summer, Heineken USA released six special-edition bottles inspired by the popular global destinations New York, London, Berlin, Amsterdam, Rio and Shanghai.


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Beverage brands keep marketing interactive

Johnny Appleseed Hard Cider breaks record for world’s largest ice luge
July 16, 2014

Americans are used to greeting pizza deliverymen at their doors, but a new smartphone app is bringing delivery into a new realm.


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5-Hour Energy launches non-alcohol mixology contest

“Yummification” video contest asks fans to mix energy shots with an everyday beverage
July 8, 2014

Living Essentials LLC, Farmington Hills, Mich., kicked off its new “Yummification” video contest, which invites fans to create a video of their favorite way to mix a 5-Hour Energy shot with an everyday beverage.


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SodaStream encourages mixology with new campaign

At-home beverage-maker brand invites fans to create cocktail or mocktail recipes and videos as part of its Ultimate Mixologist Contest
July 3, 2014

SodaStream USA, Mount Laurel, N.J., is continuing its ongoing mission to empower consumers by launching the Ultimate Mixologist Contest.


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Celebrity power helps beverage brands connect with consumers

Absolut vodka partners with Lady Gaga, Mountain Dew takes fans behind the scenes of new X-Men movie
June 16, 2014

Honest Tea, an independent operating unit of The Coca-Cola Co., reported that it recycled 108,704 containers at its Great Recycle events, which took place throughout the country during Earth Month in April.


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7-Eleven adds new Sprite 6 Mix by LeBron James Slurpee flavor

New collaboration with The Coca-Cola Co. features Sprite, orange and cherry flavors
May 28, 2014

7-Eleven Inc., Dallas, added the new Sprite 6 Mix by LeBron James Slurpee to its lineup of frozen beverages lineup. Inspired by the limited-edition Sprite flavor developed between The Coca-Cola Co. and the NBA superstar, the new Slurpee also features the taste of traditional Sprite mixed with cherry and orange flavors, the company says.


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Gatorade’s ‘Unreal Around the World’ contest seeks dedicated soccer players

Five winners will visit soccer clubs around the world as part of ultimate sporting experience
May 13, 2014

Gatorade, a brand of Purchase, N.Y.-based PepsiCo Inc., launched “Unreal Around the World,” a contest that encourages entrants to demonstrate how their training and hard work translates to “unreal” performances on the pitch. Winners will receive a unique soccer experience at iconic “football” clubs including FC Barcelona, AC Milan, Liverpool, Arsenal, Boca Juniors and the Brazilian Football Confederation.


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Mountain Dew brings exclusive Taco Bell soda to retail

Mtn Dew Baja Blast will be available in bottles and cans for a limited time starting May 5
April 24, 2014

Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., will make its Mtn Dew Baja Blast carbonated soft drink available at retail for the first time.


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Big Red partners with ScoreBig.com for basketball contest

Winner will receive an all-expenses-paid trip to NCAA Final Four weekend
February 17, 2014

Austin, Texas-based Big Red Inc. partnered with scorebig.com to give away thousands of dollars in ticket vouchers to Big Red fans.


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