Johnnie Walker Blue Label releases Lunar New Year design
Johnnie Walker Blended Scotch Whisky released a vivid new Johnnie Walker Blue Label Lunar New Year Limited Edition design created by Asian-American visual artist James Jean.
This year’s design for the Year of the Dragon features an innovative and dynamic interpretation of 2024’s Zodiac animal, the noble Wood Dragon. Regarded as the mightiest of all the Zodiac animals, the dragon is symbolic of life and creativity as well as a portent of future prosperity in traditional Asian culture, echoing the defiant optimism of the Johnnie Walker mantra, “Keep Walking,” the company says.