Labatt debuts retro Pittsburgh Penguins can design
Labatt is taking an icy trip back to the ’90s with retro cans for the 2023-2024 hockey season. This year, as a proud partner of the Pittsburgh Penguins, Labatt is highlighting the fan-favorite, throwback Penguins jersey. These limited-edition cans are available in both Labatt Blue and Labatt Blue Light.
“I watched Lemiux and Jagr completely shred the ice in these Jerseys,” said Corey Berger, associate brand manager for Labatt USA, in a statement. “Pens fans love that energy, and they loved that era on the ice. We know these nostalgic jersey cans will put that energy in the fans hands this season.”