Carbonated Soft Drinks

Inca Kola teams up with OC Choppers to benefit Easter Seals

Consumers can purchase entries to win a custom-built chopper

Atlanta-based The Coca-Cola Co.’s Inca Kola brand and its Clifton, N.J.-based bottler Continental Food and Beverage Inc. (CF&B) announced the launch of a charity promotion to raise funds for Easter Seals New York’s Veterans Count program. The program will bring together the resources of Inca Kola, Orange Country Choppers (OCC), Resurrection Fighting Alliance (RFA) and AXS TV.


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Sprite re-launches Sprite LeBron’s Mix

Coca-Cola brand refreshes product name, packaging

Following last year’s launch of Sprite 6 Mix by LeBron James, the brand of Atlanta-based The Coca-Cola Co. and the NBA superstar have given the limited-edition flavor a new look and a new name: Sprite LeBron’s Mix.


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Mtn Dew to release DEWshine

PepsiCo’s craft soda variety made with real sugar

Purchase, N.Y.-based PepsiCo Inc. confirmed the March 23 release of Mtn Dew DEWshine. The craft soda will be available nationally wherever premium beverages are sold, with a focus on the Midwest and Southeast regions. It will be available in large- and small-format retail outlets within the carbonated soft drink section.


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Honest Tea to launch three organic, zero-calorie beverages

Coca-Cola subsidiary also revamps Honest Fizz line

Honest Tea, a wholly owned subsidiary of Atlanta-based The Coca-Cola Co., is expanding its zero-calorie beverage offerings this year with three new varieties: two unsweetened, caffeine-free herbal iced teas and a zero-calorie organic soda. All will be for sale in natural food stores and the natural food aisles of mainstream grocers starting in March. In addition to the new product launches, the company is following through on its commitment to convert all varieties of its Honest Fizz line to organic certification, a goal set since the zero-calorie sodas were first introduced in early 2013.


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PepsiCo meets 2014 financial targets

PAB organic revenue up 1 percent in 2014

PepsiCo Inc., Purchase, N.Y., announced that it met or exceeded its 2014 financial targets for organic revenue, core constant currency earnings per share (EPS), cash flow, core net return on invested capital (ROIC) and total cash returns to shareholders. This included core earnings per share of $1.12 for the fourth quarter of 2014 and $4.63 for the full year, and organic revenue growth of 5 percent for the quarter and 4 percent for the full year.


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Coca-Cola reports single-digit global volume growth in 2014

2015 to be transition year, company notes

Atlanta-based The Coca-Cola Co. released its fourth quarter and full-year 2014 results. It reported that global sparkling beverage volume grew 1 percent in both the quarter and full year driven by growth from the Coca-Cola, Sprite and Fanta brands. Coca-Cola brand volume was up 1 percent in the quarter and grew slightly for the full year, rounding to even.


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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI March 2015

2015 March

The March 2015 Beverage Industry includes a cover story on Lagunitas Brewing Co., as well as articles on the 2015 Beer Report, cocktail mixology, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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