Company donating one truck-load of juice to local food pantries
January 16, 2017
In 1997, Sparta, Mich.-based Old Orchard Brands expanded beyond its frozen juice business and began bottling various fruit juice beverages from its family-owned and run operations in rural Michigan, the company says. This year marks the 20th anniversary of Old Orchard’s bottled juice business.
Summer is upon us, and with it comes the year's most refreshing opportunity to enjoy an ice-cold lemonade. Old Orchard Brands, Sparta, Mich., offers a new way to enjoy this summertime favorite with its new Cherry Limeade and Watermelon Cucumber Lemonade, which features 33 percent less sugar while maintaining a full-flavor taste, the company says.
New beverages reflect new dietary guidelines for reduced sugar
April 20, 2015
Old Orchard Brands, Sparta, Mich., expanded its Healthy Balance line of reduced-sugar juice drinks to include two new tropical flavors that fit within the U.S. Dietary Guidelines Advisory Committee's dietary recommendation for a massive reduction in daily sugar intake.
Juice brand to give away hundreds of bottles as promotion
October 28, 2014
Old Orchard Brands LLC, Sparta, Mich., introduced a new line of limited-edition fruit juice cocktails that highlight fall flavors — specifically, fall desserts. The new lineup includes Apple Pie, Caramel Apple and Apple Cherry Cobbler fruit juice cocktails, which will be available during November and December in 64-ounce multi-serve bottles for a suggested retail price of $1.99 a bottle.
Old Orchard Brands, Sparta, Mich., announced a new line of premium juice made from pure tart cherry juice called Very Cherre. The 100 percent juice comes in multi-serve 64-ounce bottles and is available at select grocery and supermarket stores this month with national distribution expected mid-summer. Suggested retail price is $4.99 a bottle.
Beverage Industry’s February issue details the steps that beverage-makers are taking to foster a more sustainable future for beverage packaging. Also in this issue, the eMagazine highlights the distribution changes impacting the U.S. wine as well as what is driving the demand for probiotic beverages. Additional articles detail the ingredients supporting cognitive and energy beverage formulations, and the emerging domestic and exotic fruit flavors of tomorrow.