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Home » Authors » Elizabeth Fuhrman

Articles by Elizabeth Fuhrman

Up Close With... Pike Brewing Co.

Elizabeth Fuhrman
April 15, 2009
This year, The Pike Brewing Co., Seattle, will celebrate its 20th anniversary with the release of Entire, a stout aged in bourbon barrels. Specialty beers like Entire offer a classic example of what the family-owned brewery is all about: “We just want to develop a really high-quality brewery,” says Charles Finkel, president and founder of the brewery.
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Green Mountain Coffee Roasters gives a one-two punch

Elizabeth Fuhrman
March 16, 2009
Which came first, the brewer or the coffee? Clearly, coffee came first for Green Mountain Coffee Roasters Inc. (GMCR), Waterbury, Vt., which has been roasting specialty coffees since 1981. But when the company added its Keurig division in 2006, which supplies Keurig Single-Cup Brewing Systems, the business plan became: If you sell the brewer, single-cup sales will come. And they have.
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Plant Focus: Green Mountain keeps production ahead of growth

Elizabeth Fuhrman
March 16, 2009
Green Mountain Coffee Roasters, Waterbury, Vt., through its Green Mountain Coffee division, plans to sell about 38 million pounds of coffee in the 2009. In a typical day, Green Mountain Coffee will fill 5,000 orders, and is prepared to handle large orders from restaurant chains, mass merchandisers and club stores as well as single bag orders from direct-mail customers.
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Beverage R&D: Probiotic and prebiotic ingredients go for the gut

Elizabeth Fuhrman
March 15, 2009
Unlike some health concerns, digestive health is important to all consumers — men, women and their children alike.

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Beverage R&D: The possibilities of nanotechnology

Elizabeth Fuhrman
March 15, 2009
The ability to create smaller particles is just one of the possible applications that nano-scale science and technology hopes to bring to the beverage and food industries.
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Channel Strategies: Positioning for better performance at retail

Elizabeth Fuhrman
February 16, 2009
Category management is imperative for success in a good economy, but even more critical to survival in a bad one. Still, a research study from IHL Group, Franklin, Tenn., says that as many as 20 percent of consumers find out-of-stocks on at least one shopping list item per visit. The retailer loses the sale, and it leads many consumers to quit shopping with the retailer altogether.
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Beverage R&D: Working in tandem to boost nutrition

Elizabeth Fuhrman
February 16, 2009
The continual development of health and wellness beverages also has advanced the application of hydrocolloids. These ingredients used as emulsifiers, stabilizers and gelling agents include acacia gum, pectin, carrageenan and xanthan, among others.

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Packaging: Labels designed to sell

Elizabeth Fuhrman
February 16, 2009
In this tough real estate market, house staging has become key with homeowners’ efforts to make their houses stand out from the rest. Much like a homeowner tries to present the best looking option, shrink and stretch labels make it their jobs to bring consumers’ eyes to the beverage bottle, can or container...
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Beverage R&D: Creating a convenient 'beverage of youth'

Elizabeth Fuhrman
February 16, 2009
“True beauty comes from within,” says the host of ABC’s new reality television show “True Beauty.” Many beverage formulators would agree with that philosophy, and add to it the science of beauty-enhancing ingredients. With consumers’ interest in improving their appearance, beverages offer an ideal medium to deliver beauty from within.

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Cap innovations provide savings

Elizabeth Fuhrman
January 15, 2009
Cap and closure innovations this year are targeting cost saving, sustainability, safety, differentiation and interactive packaging solutions.
Read More
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