Limited-edition packaging available beginning in October
September 24, 2018
Brockmans Gin, Woking, United Kingdom, is bringing back its holiday gift carton. The pack is designed to provide shoppers with a sophisticated and convenient gifting option and retailers with an eye-catching gift package to drive incremental sales of Brockmans during the holiday season, the company says.
Vodka brand releases Chicago and California bottles
September 19, 2018
Smirnoff knows how important a hometown is to a person so, to celebrate the many unique places across North America, Smirnoff is debuting limited-time only, locally inspired bottles including a specially designed bottle for Chicago.
The Distell Group, an African producer and marketer of a selection of top-quality spirits, wines, ciders and other ready-to-drink (RTD) beverages, is commemorating the 100 year legacy of former South African President Nelson Mandela.
White Plains, N.Y.-based Heineken USA is asking drinkers to see past the trimmings, open a cold Heineken and Celebrate What’s Inside, during the upcoming holiday season, it says. The new national program features TV spots, social media and a limited-edition Magnum (1.5-liter) bottle to share with friends and family, it adds.
Sprite, a brand of Atlanta-based The Coca-Cola Co., announced the launch of its new summer limited-edition collection, The Fresh Faces Series. The series builds on more than 30 years of celebrating the sound and feel of hip-hop, the company says.