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Home » Keywords » football

Items Tagged with 'football'

ARTICLES

1800 Tequila

1800 Tequila, Los Angeles Rams team up

1800 Tequila named official tequila of football franchise
December 4, 2020
No Comments

As two heritage brands, 1800 Tequila and the L.A. Rams have teamed up as official partners with sweepstakes, merchandise, tailgates and more.


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Pepsi NFL

Pepsi connects with fans from afar

Made for Football Watching campaign brings fans together
October 15, 2020
No Comments

Pepsi’s Made for Football Watching multi-channel media campaign aimed to connect to fans from all over the world who watch the game from their homes by providing digital interactive features, activities and game-watching supplements to this year’s NFL watch experience.


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Miller Lite

Miller Lite launches Cantenna for football season

Streaming device resembles Miller Lite can
September 14, 2020
One Comment

Miller Lite, a brand of Chicago-based Molson Coors Brewing Co., is launching the Cantenna, a reception device on the market that serves up football straight to fans' living rooms. The latest can-novation is a game-watching solution for all the cord-cutters and cord-nevers out there.


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Bud Light Showtime Cam

Bud Light teams with NFL, Twitter for virtual fan experience

Bud Light Showtime Cam provides NFL fans the chance to celebrate with their favorite teams
September 8, 2020
No Comments

Just in time for the kick-off to the 2020 NFL season, Bud Light, in tandem with the NFL and Twitter, is unveiling Bud Light Showtime Cam, a first-of-its-kind interactive celebratory camera.


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Bud Light NFL Packaging

Bud Light encourages fans to draft Gardner Minshew II in first round

NFL-themed Bud Light packaging to be available at retail beginning Sept. 7
August 27, 2020
No Comments

Bud Light, a brand of St. Louis-based Anheuser-Busch, announced that fans who select Jacksonville Jaguars quarterback Gardner Minshew II in the first round of their Fantasy Football draft can enter for a chance to win a case worth of Bud Light.


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Beverage News

Nielsen releases Super Bowl consumption infographic

Wine and spirits both generate more than $500M in sales
January 30, 2018
No Comments

Every year as January comes to a close, sports fans, brands and consumers across America prepare for one of the biggest sporting events of the year: the Super Bowl. 


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Beverage News

Heineken USA brings back What’s Your Play retail program

Marketing program to offer weekly and daily prizes
November 4, 2016
No Comments

Heineken USA, White Plains, N.Y., is upping the ante on game day with its What’s Your Play? portfolio retail program running from Jan. 1 to Feb. 28 during the football playoff weeks and the Super Bowl. 


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Dos Equis CFP

Dos Equis announces College Football Playoff marketing

Brand launches sweepstakes, Most Interesting Man Snapchat filter
November 2, 2016
No Comments

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA and the first Official Beer Sponsor of the College Football Playoff (CFP), is encouraging fans to go for "Game Day Greatness" this season as part of the brand's commitment to premiumize and elevate the game day experience, the company says. 


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Dos Equis Airboat

Dos Equis reveals first commercial of new Most Interesting Man in the World

Most Interesting Man to sync with brand’s college football sponsorship
October 28, 2016
No Comments

After premiering a trailer of The Most Interesting Man in the World last month, Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, released a full-length commercial, “Airboat,” which reveals more of the character’s mystique and depth. In this latest installment, viewers ride full throttle alongside The Most Interesting Man and discover more about his legend, as he races airboats down sand dunes and spars in Samurai armor, the company says. 


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Coke Broncos bottle

Swire Coca-Cola launches Denver Broncos bottles

Eight-ounce glass bottles available in Colorado for limited time
October 14, 2016
No Comments
Gearing up for football season, Swire Coca-Cola USA announced the limited-edition release of specially designed glass bottles of Coca-Cola that commemorate the Denver Broncos Super Bowl championship.
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