The demand for healthy foods and beverages at retail runs the gamut: consumers want less sodium, fat, calories, and added sugar; enhanced nutrient profiles benefiting from vitamins, minerals, and other nutraceuticals; and all natural labels free of artificial ingredients. There’s just one problem: sugar substitutes and added nutrients often bring with them a strong bitter taste profile that’s off-putting for many consumers, and most masking agents on the market can’t meet all natural demands. Sensient Flavors’ Smoothenol 2G line is an all natural toolbox approach to masking, based on the latest research in human perception of bitter taste. With Smoothenol 2Gs, manufacturers can meet the health profile consumers want…without compromising the taste they demand.
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