Beverage News

Absolut Vodka launches limited-edition Andy Warhol bottle

Brand launches art exchange, nightlife experience to support new package

New York-based Pernod Ricard USA’s Absolut Vodka brand announced the release of its limited-edition Andy Warhol bottle, a new design celebrating the brand’s iconic collaboration with the artist. The offering embodies the brand’s commitment to supporting all things rooted in artistic expression and creativity, the company says.


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‘tude Juice to bring back seasonal Honeycrisp apple juice

Limited-edition returns available Oct. 1

On Oct. 1, Federal Way, Wash.-based Fresh Matters LLC will bring back its limited-edition, seasonal Honeycrisp apple juice under its ‘tude Juice portfolio. The cold-pressed, never-heated juice rejoins the brand’s five other apple juices and 10 apple and fruit juice blends, which currently are available in 1,500 stores across the country.


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Coca-Cola brings back Surge

Fans advocated for return of citrus-flavored soda

After a 12-year hiatus, Atlanta-based The Coca-Cola Co. is bringing back its Surge citrus-flavored carbonated soft drink.


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ABA announces passing of Denise Burke

Burke served beverage industry for more than 35 years

Beverage Industryis saddened to report that American Beverage Association (ABA) Vice President of Membership and Administration Denise Burke passed away Sept. 8 at the age of 59.


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Diageo names Golden Bar Award winners

Awards presented for excellence in sales, marketing and promoting responsible drinking

Diageo North America, Norwalk, Conn., named the winning spirits, wine and beer distributors of its 11th annual Golden Bar Awards, which took place at a number of events across the country.


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Dogfish Head ramps up distilling production

Craft brewer will release rums, gins and vodkas in spring 2015

Following the expansion of its Milton, Del.-based brewery, Dogfish Head Craft Brewery Inc. announced that the increased square footage will allow the craft brewer to expand production of its small-batch spirits.


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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI April 2015 cover

2015 April

The April 2015 issue of Beverage Industry includes a cover story about Zevia's natural sweetener profile as well as articles about CSDs, whiskey and more. Check it out today!

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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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