Juice & Juice Drinks

Lassonde Industries to acquire Apple & Eve for $150 million

Transaction expected to close in July 2014

Lassonde Industries Inc., a manufacturer and marketer of fruit juices and juice drinks based in Rougemont, Quebec, has entered into a definitive agreement through its U.S. subsidiary US Juice Partners LLC to acquire Apple & Eve LLC, Port Washington, N.Y., for approximately $150 million.


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'Tude Juice

Fresh Matters LLC will add four new cold-pressed, high-pressure processed (HPP) juices to its ‘tude Juice portfolio.


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Evolution Fresh adds green juice varieties

Super-premium green juice outpaces juice segment, IRI reports

Super-premium green juice is outpacing the growth of the $1.6 billion super-premium juice category, according to Seattle-based Starbucks Coffee Co., citing data from Chicago-based Information Resources Inc. (IRI). Additionally, Greek yogurt, which five years ago represented less than 10 percent of yogurt sales, today represents nearly 50 percent, according to the market research firm’s data.*


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WTRMLN LMN

World Waters LLC expanded its WTRMLN WTR brand with WTRMLN LMN, a cold-pressed juice made from watermelon flesh and rind, with the addition of organic lemon.


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'tude Juice adds 4 new flavors

Apple-based juices exclusively launched in select Whole Foods Market stores

Federal Way, Wash.-based Fresh Matters LLC’s ‘tude Juice brand is launching four new cold-pressed, high-pressure processed (HPP) juices in Apple Marionberry, Apple Cranberry, Apple Blueberry and Apple Ginger + Turmeric varieties. The new additions to the 'tude Juice line will be exclusively available in 166 Whole Foods Market stores in the Pacific Northwest, Northern California, Southern Pacific, Rocky Mountain and Southwest regions during July and August. The juices will be available to retailers nationwide beginning Sept. 1.


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Foco coconut water sponsors 4th annual NJ Seaside Soccer Storm Tournament

Coconut water brand to help athletes, spectators stay hydrated

Foco coconut water, an import brand of Brooklyn, N.Y.-based Vasinee Food Corp., announced that it is the official coconut water of the Seaside Soccer Storm Tournament, which will take place June 13 and 14 in Seaside Heights, N.J. One hundred youth teams from New York, New Jersey and Pennsylvania with players between the ages of 8 and 19 will participate in the tournament. The event also is expected draw 3,000-4,000 spectators, according to the brand.


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Sunny Delight tests new energy beverage in select markets

SunnyD X energizing juice drink offers energy without caffeine

Sunny Delight Beverages Co., Cincinnati, announced the test market launch of SunnyD X, a carbonated juice drink designed as an alternative to energy drinks. Available in Orange, Lemon Lime and Fruit Punch flavors, the beverage lineup offers energy from B vitamins and carbohydrates instead of caffeine.


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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI March 2015

2015 March

The March 2015 Beverage Industry includes a cover story on Lagunitas Brewing Co., as well as articles on the 2015 Beer Report, cocktail mixology, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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